urn:taro:utsa.00050p9 A Guide to the San Antonio Fair, Inc., Records, 1962-1995 (bulk 1964-1968) Series 7: Public Relations Department Text converted by SPI Content Sciences Inc., July 2003. Finding aid written in English. October 26, 2005 Edited with XMetal 3 by Traci JoLeigh Drummond according to instructions in TARO 2 EAD Editing Instructions October 26, 2007 Updated by Angela McClendon because of additions, reprocessing of audiovisual materials. April 28, 2008Collection dates corrected by Angela McClendon in XMetal Author. Descriptive Summary San Antonio Fair, Inc. San Antonio Fair, Inc., Records 1962-1995 (Bulk 1964-1968) Materials are primarily in English, with some materials in Spanish, French, and Portuguese. MS 31 276.4 linear feet (560 boxes) University of Texas at San Antonio Libraries Special Collections San Antonio Fair, Inc., incorporated in December 1962 to formally organize the planning, fundraising and designing of HemisFair '68 (the 1968 World's Fair) in San Antonio, Texas. The records of the San Antonio Fair, Inc., document the planning, lobbying, financing and construction of HemisFair '68. The records consist of correspondence, meeting minutes, committee reports, financial records, newspaper and magazine articles, press releases, photographic materials, blueprints, maps and plats, artwork, oral history interview transcripts, scrapbooks of clippings and ephemera, and audiovisual materials (film and sound recordings). Most of the records predate the opening of the fair. Processing Information

Processed by T. Matthew De Waelsche, April 1998, and Angela McClendon, October 2007.

This collection was processed with support from Marshall Steves of San Antonio, Tex. Preservation reformatting of audiovisual materials was completed in 2007 with support from the National Film Preservation Foundation and the Institute of Texan Cultures.

Accessions described in this finding aid: 1992-05, 1998-06, 1998-42, 2001-41, 2004-27.

Descriptive sources and standards used to create this inventory: DACS, EAD, and TARO 2 EAD Editing Instructions.

 Acquisition Information

The San Antonio Fair, Inc. Records were donated to the Trinity University Library in October 1968, immediately following the closing of HemisFair '68. The records came to Trinity from the executive offices of San Antonio Fair, Inc., at the fair's headquarters in the German-English School. They remained at the Trinity University Library until May 1985. During this time, many records were lost due to mold and a lack of proper preservation. When the records were transferred to the San Antonio Public Library (SAPL) in 1985, they were stored in the Library's Hertzberg annex, where they were reboxed and given some preservation treatment. The SAPL donated the records to University of Texas at San Antonio Libraries Special Collections in 1992 (Acc. 1992-05).

 Preferred Citation

[Identification of item], San Antonio Fair, Inc., Records, 1962-1995 (Bulk 1964-1968), MS 31, University of Texas at San Antonio Libraries Special Collections.

 Access Restrictions

Researchers are required to wear gloves provided by staff when reviewing photographic materials.

Original audiovisual materials are closed to patron use. Some use copies are available in the collection.

Otherwise, there are no restrictions on these materials.

 Usage Restrictions

Permission to publish material from the San Antonio Fair, Inc., Records must be obtained from University of Texas at San Antonio Libraries Special Collections.

 Arrangement

Due to size, this inventory has been divided into 12 separate units which can be accessed by clicking on the highlighted text below. More information about the collection as a whole, including a detailed chronology of HemisFair events from 1962-1967, can be found on the Homepage.

Homepage Series 1: Executive Officers Series 2: Comptroller's Office Series 3: Legal Department Series 4: Entertainment Department Series 5: Visitor and Exhibitor Relations Department Series 6: Site Development Department Series 7: Public Relations Department (part 1) Series 7: Public Relations Department (part 2) [this page] Series 8: Printed Materials, Scrapbooks, and Other Volumes Series 9: Trinity University Library Administrative Files Series 10: Ephemera Series 11: Oversize Architectural Drawings, Blueprints, and Plans Series 12: Audiovisual Materials Detailed Description of the Series Series 7: Public Relations Department (part 2) Series Abstract

The Public Relations Department of San Antonio Fair, Inc. comprised various branches, including the Press Accreditation Branch, Press Branch, Magazine Branch, Pictorial Services Branch, and Radio & Television Branch.

This is by far the largest and most diverse series of the collection, including correspondence, news releases, pictures and slides, press kits, and information on other fairs. Audiovisual materials produced by the Public Relations Department, some generated by the Radio & Television Branch, have been removed to Series 12: Audiovisual Materials.

Correspondence includes letters to and among Irv Weinmann, Director of Public Relations, Hugh Lowe, Director of Advertising and Promotion, Leo Yetman, Director of Publicity, and John Fischer, Head of Tie-in Advertising and Promotions. Press Branch materials comprise biographical sketches of fair personnel, correspondence of the Director, Ed Castillo, Speakers Bureau, and news releases. Press Accreditation Branch materials comprise correspondence with media personnel writing in for credentials. Magazine Branch materials comprise correspondence regarding magazine advertising. Radio & Television Branch materials include information pertaining to HemisFair commercials and spot reports. Pictorial Services Branch materials include contact sheets, photographs, and slides. The remainder of this series includes InfoPlan International Public Relations records, Advance Ticket Sales correspondence of Linda Bailey, Manager of ATS, Press Kits and Exhibitor Releases, and Information on Other Fairs, with particular emphasis on Seattle's Century 21 in 1962, the New York Fair of 1964-1965, and Montreal's Expo '67.

Ten Publicity Books, containing press clippings about HemisFair from San Antonio newspapers, are located in Series 8: Printed Materials, Scrapbooks, and Other Volumes. Their origins are unclear, but may have been created as a function of the Public Relations Department.

 414 Radio and Television Branch, Carey Deckard, Chief 414 Deckard, General Correspondence 414 1 1967 414 1968 414 2 January-March 414 3 April-June 414 4 July-September 414 5 Coit Bulter, Staff 414 6 Judith Ann Asel, Radio & TV Writer 415 1 Disc. Jockeys 415 Entertainment, 1968 415 2 Articles 415 Releases 415 3 May 415 4 June 415 5 July 415 6 File Index 415 7 Form Letters 415 8 Forms 415 9 Henry B. Gonzalez Press Tour 415 10 Goodyear Blimp 415 11 Governmental Contracts 415 12 Handy Facts 415 13 Ideas, miscellaneous 415 14 "Ideas in Focus," Program KONO-TV 415 15 Inauguration Day Ceremonies 415 16 Industrial Exhibitors Promotional Plans 415 17 InfoPlan Mailing Lists 415 18 Institute of Texas Cultures (Texas Pavilion) 416 1 International Exhibitor (Freymann) 416 2 Itineraries 416 3 Joanne King Show 416 4 KLRN TV (PBS) Daily News Reports 416 5 Local and State Spot Scripts 30 and 60 second ads 416 Local Radio Show Scripts October 22, 1967-July 22, 1968 (numbered) 416 6 1-40 416 7 41-69 416 8 70-102 416 9 Red McCombs and Promotion Committee 416 10 Media Lists (Texas and Neighboring States) 416 11 Memos 417 1 National Spots 417 2 On the Spot Actualities 60 second Reports, June 14 417 3 Press Previews 417 4 Press Releases, 1967 417 5 Press Visits 417 6 Project Y 417 7 Promotional Video Script 417 8 Public Relations Budget 417 9 Public Service Announcements (PSA) Radio Spots 417 10 Radio & TV Activity Reports 417 Radio & TV "Beepers" Spot Reports 417 11 1967 318 1968 318 1 January-March 318 2 April 318 3 May 318 4 June July 419 1 August 419 2 September-October 419 3 Executive Committee Beepers 419 4 Spanish Beepers 419 5 Radio & TV On-Grounds Assistance 419 6 Radio & TV Promotional Materials and Correspondence with Stations 419 7 Radio & TV Spots, Miscellaneous 419 8 Radio & TV Stations Contact Lists 420 1 Radio Mailing Lists 420 2 Radio Press Kits 420 3 Radio Reports 420 4 Radio Stations (lists) 420 5 Read-Poland Radio, TV Advertising 420 6 Replies to Questionnaire 420 7 Requests for Press Conferences 420 8 Restored Buildings 420 9 Schedules of Events, April-May 420 10 Spanish Radio Program (5 minutes), 1967 420 11 Spanish Radio Spots 420 12 Special Events 420 13 Special Foreign and National Scripts Voice of America and USIA 420 14 Special Interviews and Visits by Film Crews 420 15 Special Shows 421 1 Spots for Paramount Stars 421 2 Staff Meetings 421 3 Staff News Bulletins 421 4 State Radio Programs Weekly Reports, 1967 421 4 State Radio Shows Scripts (numbered) 421 5 1-52 421 6 53-78 421 7 State Radio Spots 421 8 Marshall Steves Interview Schedule 421 9 Television Outlines 421 10 TV Spot Scripts 421 11 Texas Fashion Creators Association (TFCA) Press Week 421 12 Texas Television and Radio Stations 421 13 Thank You Letters 421 14 Tower of the Americas 421 15 Trip Reports 421 16 U.S. Pavilion 421 17 Water Show TV News Film 421 18 Waterways 421 19 Woman's Pavilion 421 20 The World in Texas, Film Script OM21-OM28, OM36 [Audiovisual Materials, chiefly HemisFair radio reports and other audio tapes, removed to Series 12: Audiovisual Materials] (9 boxes) 422 Pictorial Services Branch, Bob Collins, Manager 422 2 General Correspondence 422 1 1966-1967 422 2 1968 422 3 Agra Aides, Inc. 422 4 AIE Studios, Inc. 422 5 Associated Film consultants, Inc. 422 6 CBS Film Directive 422 7 Memos, 1967-1968 422 8 Modern talking Picture Service, Inc. 422 9 Organization of Pictorial Services 422 10 Personnel, 1966-1968 422 11 Photo Lab and Equipment 422 12 Producer Services, Inc. 422 13 Requests for Photographs 422 14 San Antonio Motion Picture Productions 422 15 Southwest Film Laboratory, Inc. 422 16 Television Scripts 422 17 Weekly Reports of Photographs Taken by Staff Photographers 423 Contact Sheets 423 466-799 miscellaneous 423 800-825 423 826-850 423 851-875 423 876-900 423 901-925 423 926-950 423 951-975 424 976-1000 424 1001-1025 424 1026-1050 424 1051-1075 424 1076-1100 424 1101-1125 425 1126-1150 425 1151-1175 425 1176-1200 425 1210-1225 425 1226-1250 426 1251-1275 426 1276-1300 426 1301-1325 426 1326-1350 426 1351-1375 426 1376-1400 426 1401-1425 426 1426-1450 427 1451-1475 427 1476-1500 427 Unnumbered, dated September 15-October 6 427 Miscellaneous Unnumbered by Subject Matter 427 Art 427 Buildings and Structures 427 Construction 427 Models, general 427 International Section Models (color contact sheets and Negatives) 428 People General 428 Presentations 428 Press Conferences 428 Receptions 428 Enlarged Contact Sheets 428 Fair Management and VIPs 428 O'Neil Ford, Architect 428 Miscellaneous People 428 Sites Scenes 429 Photographs (most 8×10)

Note: The Trinity University Library compiled a card file index of these photographs, listing the subjects of the following numbered photographs and slides. The index is located in Box OM46, part of Series 9: Trinity University Library Administrative Files.

Photographs are indexed by the following classifications: personal names (personalities), events, structures and construction, scenes and subjects, and models.

Photographs are numbered, with many numbers missing. Due to extensive mold damage, many photographs had to be discarded.

Slides are stored in a separate slide cabinet.

 429 Personalities 429 1 1-25 429 2 26-50 429 3 51-75 429 4 76-100 429 5 101-125 429 6 126-150 429 7 151-175 429 8 176-200 429 9 201-225 429 10 226-250 429 11 251-275 429 12 311-325 429 13 326-350 429 14 352-369 429 15 365: President and Mrs. Johnson 429 16 370: Governor John Connally 430 1 371-399 430 2 372: Staff Group Photos, miscellaneous 430 3 400-425 430 4 406: Bayanihan Philippine Dancers 430 5 426: Los Voladores Flying Indians 430 6 427-442 430 7 443: Mormon Tabernacle Choir 430 8 444-462 430 Special Events 430 9 1-15 430 10 16: BIE Delegation Visit, September 15-18, 1966 430 11 17: Governor Connally's Reception Prior to Departure for Latin America, 1966 430 12 19: Mrs. Johnson's Visit 430 13 20: Marshall Steves' Election Press Conference, December 1964 430 14 23: Tamalada, Austin 1965 430 15 24: Coca Cola Officials Visit, 1965 430 16 28: Scroll Presentations 431 1 29: Governor Connally's Washingto Reception, July 13, 1966 431 2 30-38 431 3 39: BIE Luncheon Witte Museum 431 4 40-42 431 5 43: Latin American Ambassador's Visit, 1967 431 6 44: Open House, October 9, 1966 431 7 45: Diez y Seis Coctail Party 431 8 46-48 431 9 49: Lone Star Pavilion Groundbreaking, March 30, 1967 431 10 50-51 431 11 52-53: Mexico City Trip, November 1964 431 12 54-59 431 13 60: Opening Ceremonies, April 6 431 14 61: German English School Cornerstone 431 15 62: Somosa Visit 431 16 63: G. E. Theaterama Opening 431 17 64: Putnam, Guerra Tour 431 18 65: Lone Star Pavilion Dedication 431 19 66-69 432 Buildings and Structures 432 1 1-3 432 2 4: HemisFair Headquarters 432 3 5-7 432 4 8: U.S. Federal Pavilion 432 5 10: Construction, general 432 6 12: Tower Construction 432 7 13: Executive Office Interiors 432 8 14-28 432 9 29: Texas Pavilion (Institute of Texas Cultures) 432 10 30-34 432 11 35: Construction of First Module 432 12 40: Tower Sketches and Drawings 432 13 41-45 432 14 47: construction Center Complex 432 15 48-49: Pavilions 433 Fair Scenes 433 1 1: Crowd scenes 433 2 2: Atomic Clock 433 3 3: Artists O'Gorman, Merida 433 4 4-8 433 5 9: Aerial Photos 433 6 10: Samuelson Flag Mural 433 7 11: Olympic files 433 8 12: Gondola Cruise Boat 433 Unnumbered Photos (arranged by subject) 433 9 Aerial Views 433 10 Ambassador's Dance at U.S. Pavilion 433 11 Art 433 Buildings and Structures 433 12 Houses, old 433 13 IBM Exhibit 433 14 Pavilions: Assorted 433 15 Pavilions: Institute of Texan Cultures (Texas Pavilion) 433 16 Pavilions: U.S. Pavilion 433 17 Tower of the Americas 433 18 Tower Concept Drawings 433 19 Miscellaneous buildings and structures 433 20 Drawings of Fair Scenes 433 21 Drawings and Sketches of Pavilions 433 22 El Abrazo (Photos used in May 1967 Issue) 434 Entertainment 434 1 Miscellaneous 434 2-3 Krofft Puppets (positives and negatives) 434 4 Expo '67 434 5 Fair Character Sketches 434 6 Fair Executives 434 7 Flying Omdoams (Los voladores) 434 8 Graphics 434 9 HemisFair Advertising and Posters 434 10 Medallion 434 Models 434 11 Exhibitor Pavilions 434 12 Fairgrounds 434 13 International Section (color prints) 434 People Celebrities 434 14 Contest Winners 434 15 Dignitaries 434 16-17 Miscellaneous 434 18 Airport Receptions 434 19 Military 434 20 Site Tours 434 21 Fair Scenes, miscellaneous 435 1 HemisFair Staff Members 435 2 HemisFair Hosts and Hostesses 435 3 HemisFair Medical Staff 435 4 Inter-American Development Bank Board of Directors 435 5 Meetings, miscellaneous 435 6 Parties and Receptions, miscellaneous 435 Politicians 435 7 Governor Connally 435 8 Congressman Henry B. Gonzalez 435 9 Mayor Walter W. McAllister 435 10 Scouts 435 11 Scroll Presentations to HemisFair Ambassadors 435 12 Miscellaneous People, unidentified 435 13 Site Construction 435 14 Site Plans 435 15 Spanish Cutlines 435 Non-HemisFair Photos 435 16 Downtown San Antonio Panoramas 435 17 Gil Berrera Prints 435 18 People (Robertson) 435 19 San Antonio Riverwalk 435 20 Texas State Legislature OM41 Oversize negative of HemisFair logo OM42 Oversize Photographs, miscellaneous

Contains 10 oversize prints. Includes an autographed, framed photograph of Lady Bird Johnson's dedication of the Woman's Pavilion on Opening Day (April 6, 1968), which is inscribed to Mrs. Winfield Hamlin.

 Additional 3×5 photographs, slides, transparencies, negatives, and contact sheets

Materials are arranged numerically into 60 lots, with multiple items per lot.

 OM43 Lots 1-18: Black-and-white photographs

Lots 1-16 comprise photographs of homes and businesses that were demolished or moved to make way for HemisFair 1968.

 OM43 Lot 1: Location: Matagorda Street OM43 Lot 2: Location: Wyoming Street OM43 Lot 3: Location: Water Street OM43 Lot 4: Location: Nard Street OM43 Lot 5: Location: Santa Clara OM43 Lot 6: Location: South Street OM43 Lot 7: Location: South Alamo OM43 Lot 8: Location: Goliad OM43 Lot 9: Location: East Commerce OM43 Lot 10: Location: Lafitte OM43 Lot 11: Location: North Street OM43 Lot 12: Location: Victoria OM43 Lot 13: Location: Rusk OM43 Lot 14: Location: La Villita OM43 Lot 15: Location: Market OM43 Lot 16: Location: Unknown OM43 Lot 17: Downtown buildings and San Antonio River Walk Lots 18-56: Slides

Over 1400 slides of site planning and development, models, construction, exhibits, events, people, and miscellaneous HemisFair-related subjects.

514Lot 18: San Antonio River Extension models and artwork 514Lot 19: HemisFair site maps, aerials, architectural drawings, plans, and renderings 514Lot 20: Tower of the Americas sketches, models, and artwork 514Lot 21: HemisFair grounds - outdoor area models 514Lot 22: Architectural drawings, sketches, plans, artwork of HemisFair buildings 514Lot 23: Texas Pavilion - models and drawings 514Lot 24: Overall site models of HemisFair 515Lot 25: HemisFair headquarters - models 515Lot 26: HemisFair building models 515Lot 27: HemisFair headquarters - executive offices 515Lot 28: Locations around San Antonio 515Lot 29: Missions and churches of San Antonio 515Lot 30: San Antonio River Walk 515Lot 31: Publicity shots of HemisFair logo 515Lot 32: People at various locations 515Lot 33: HemisFair symbols, corporation signs, charts, and other symbols 515Lot 34: Mexican exhibits 516Lot 35: Sites around the United States 516Lot 36: Texas Pavilion - exhibits 516Lot 37: Confluence arrows 516Lot 38: Works of art - various media 516Lot 39: Science and Technology exhibits 516Lot 40: HemisFair activities and events 516Lot 41: Aerial construction sites 516Lot 42: HemisFair site construction 517Lot 43: Arena construction at various stages 517Lot 44: Buildings renovated for HemisFair 517Lot 45: Tower of the Americas construction 517Lot 46: Broadway Project - street improvement for downtown HemisFair 517Lot 47: HemisFair TV slides 517Lot 48: Mini-Monorail fire - March 1968 at HemisFair 517Lot 49: Lido theater model 517Lot 50: Los Valadores de Papantla - flying Indians from Mexico 517Lot 51: Fiesta, NIOSA, River Parade and Arneson River theater 517Lot 52: Dinner Party at HemisFair Headquarters 517Lot 53: Museum of Contemporary Crafts Made with Paper 517Lot 54: Artifacts 517Lot 55: Close-ups of wall, stairways, and sidewalks of River Walk 517Lot 56: Dallas State Fair, Zoo and Park OM44 Lots 57-58: Transparencies OM44 Lot 57: Confluence Arkansas - model; Drawing of Mini-Monorail; Portrait of woman (size 2x2) OM44 Lot 58: Color sketches and models of buildings, exhibits, and overview of HemisFair (size 4x5) OM45 Lots 59-60: Negatives OM45 Lot 59: Negatives, identified OM45 Lot 60: Negatives, unidentified OM43 Lots 59-60: Contact Sheets OM43 Lot 59: Contact Sheets, identified OM43 Lot 60: Contact Sheets, unidentified 436-445 InfoPlan International Public Relations 436 1 Accommodations 436 2 Advance Ticket Sales, 1964-1967 436 3 Advertising, 1966-1968 436 4 Advertising Women of New York (AWNY), Inc. Foundation, 1967 436 5 Attendance Projections 436 6 Carol Burnett Show, 1968 436 7 Calendar of Events 436 8 Chamber of Commerce, 1966-1967 436 9 Concessions, 1966-1968 436 10 Convention Center, 1964-1967 436 11 Countdown Machine, 1966-1968 436 12 Cultural Programs, 1966-1967 437 1 Employment, 1966-1967 437 2 Entertainment, 1967-1968 437 3 Executive committee, 1967-1968 437 4 Exhibitors Council, 1967-1968 437 Exhibitors, 1966-1968 437 5 General 437 Industrial 437 6 Eastern Airlines 437 7 Eastman Kodak 437 8 Faltaff 437 9 Ford 437 10 Frito-Lay/Pepsico 437 11 General Electric 437 12 General Motors 437 13 Gulf Insurance Group 437 14 Gulf Oil Corporation 437 15 Humble Oil and Refining Co. 437 16 IBM Corporation 437 17 Lone Star Brewing 437 18 Pearl Brewing 437 19 RCA, Inc. 437 20 Southwestern Bell Telephone 437 Institutional 437 21 Alive, Inc. 437 22 Mormon Church 437 23 Southern Baptist Exhibit 438 International Participation 438 1 Arkansas 438 2 Bolivia 438 3 Belgium 438 4 Canada 438 5 Central America 438 6 China 438 7 Colombia 438 8 France 438 9 Germany 438 10 Italy 438 11 Japan 438 12 Korea 438 13 Mexico 438 14 Spain 438 15 Thailand 438 16 Venezuela 438 17 Miscellaneous 438 18 Exps '67 438 19 Expoguide, 1967 438 20 Fact File (miscellaneous background information) 438 21 Folk Festival, 1967 439 Foreign Publicity 439 1 Argentina 439 2 Bolivia 439 3 Brazil 439 4 Colombia 439 5 Costa Rica 439 6 El Salvador 439 7 France 439 8 Germany 439 9 Guatemala 439 10 Honduras 439 11 Japan 439 12 Mexico 439 13 Mexican Press Services 439 14 Nicaragua 439 15 Peru 439 16 The Phillippines 439 17 Portugal 439 18 Spain 439 19 Uruguay 440 1 Giraud Collection, The Magic of a People 440 2 Glass Digest, 1967 440 3 Hearst Corporation Board of Directors, 1968 440 4 HemisFair Articles, 1967 440 5 HemisFair Stories, 1967 440 6 Housing 440 7 Inauguaration Day, April 6 440 8 Income Status Reports, 1966 440 InFoPlan 440 General Correspondence 440 9 1966 440 10 1967 440 Press Releases 440 11 1966-1967 440 12 1968 441 1 Public Relations Progress Reports, 1966-1968 441 InFoPlan de Mexico 441 General Correspondence 441 2 1964-1965 441 3 1966-1967 441 4 Presentation to HemisFair Board 441 5 Lists of Articles Published in Mexican Newspapers, 1966-1968 441-442 Mexican Newsclippings 441 6 January 1968 442 1 February-March 1968 442 2 Iterama, 1966-1967 442 3 Inter-American Educational Center 442 4 Laterna Magika and Kino Automat, 1967 442 5 Latin American Ambassadors Visit, March-April 1967 442 6 Les Poupees de Paris, Krofft Puppets, 1967-1968 442 7 Macy's Thanksgiving Day Parade, 1967 442 8 Mademoiselle Magazine, 1967 442 9 Media Letters, 1968 442 10 Carlos Merida 442 11 National Legislative Conference, 1967 442 12 New York Press Conference, March 2, 1967 442 13 New York Times, 1966-1967 442 14 Newspaper Editors, 1968 442 15 Juan O'Gorman Mural 443 1 Picture Requests 443 2 Posters 443 Press Accreditation, 1967-1968 443 3 General Correspondence 443 4 Applications 443 5 Accreditations Issued 443 6 Progress Status Reports, 1966-1967 443 7 Project Y, 1967-1968 443 Promotion, General Correspondence 443 8 1967 443 9 1968 444 1 Public Relations Committee, 1966-1967 444 Read-Poland, Inc., Public Relations 444 2 General Correspondence 444 News and Features Releases 444 3 December 1967 - March 1968 444 4 April - August 1968 444 5 Restoration, 1966-1967 444 6 San Antonio, miscellaneous 444 7 San Antonio Rose, 1966-1967 444 8 Sculpture, 1968 444 9 Spanish HemisFair Newsletters, 1964-1966 445 1 Talk Texts (Speeches and Presentations), 1966-1968 445 2 Texas Fashion Creators Association National Press Week, 1968 445 3 Texas Pavilion (Institute of Texan Cultures), 1966-1967 445 4 Texas Press Association, 1966-1967 445 5 Texas State House Appropriations, 1967 445 6 Tower of the Americas, 1966-1967 445 7 TWA Foreign Press Visit, 1966 445 8 U.S. Federal Pavilion, 1967-1968 445 9 Venture Magazine 445 10 Vogue Magazine 445 11 Woman's Pavilion, 1966-1968 446 Advance Ticket Sales and Promotion, Linda Bailey, Manager 446 446 1 A.A.A., 1967 446 2 Accommodations-Hotels and Motels 446 3 Addressograph Multigraph 446 Advance Ticket Sales 446 4 General Correspondence, 1967-1968 446 5 Sales and Commitment Reports, 1967 446 6 B.I.E. Promotion, 1967 446 7 Brochure, 1968 446 8 Calendar and Objectives, May 1967 - March 1968 446 9 Direct Mail on 20 Admission Book, March 1968 446 10 Distribution of Advance Tickets, September 1967 446 11 Exhibit Showroom, 1967 446 12 Final Report 446 13 Memos, 1967-1968 446 14 Promotional Timetable, 1967 446 15 Promotional Tours, 1967 446 16 Retail and Discount Price Schedules, 1967 446 17 Proposals, 1965-1967 446 18 Timetable/Work Schedules, March 6, 1967 446 19 Travel Schedule, August-September, 1967 446 20 Underwriter's Party, July 1967 446 Other Fairs 446 21 New York, 1964 446 22 Expo'67 447 Advertising 447 1 General Correspondence, 1967-1968 447 2 Advertising and Promotion Calendar, November 1967-June 1968 447 3 National Advertising, 1967-1968 447 Airlines 447 4 General 447 Eastern 447 5 General Correspondence, 1967-1968 447 6 Promotional Materials 447 7 Travel Writer's Tour 447 8 American Express Proposal, 1967 447 9 Armored Motor Service, Inc., 1967 448 Linda Bailey 448 1 General Correspondence, 1966-1968 448 2 Daily Engagement Sheets 448 3 Memos, 1967-1968 448 4 Bank Americard, 1968 448 5 Banks, general, 1967-1968 448 6 Billboard Advertising, 1967-1968 448 7 Bluebonnet Bowl, 1967 448 Bonus Books 448 8 General Correspondence, 1966-1967 448 9 Advertising and Publicity, 1967-1968 448 10 Advertising Schedules, November-December 1967 449 1 Campaign Kick-Off, July 1967 449 2 Distribution, 1967 449 3 Employee Distribution Orders, 1967 449 4 Other Fairs 449 5 Printed Materials mailed out October 17, 1967 449 6 Printing, 1967 449 7 Promotion with Governor Connally, February 1968 449 8 Texas Advertising Campaign, December 1967 449 9 Brooks Advertising, 1967-1968 449 10 Budget, 1967 449 11 R. Jay Casell HemisFair Employees Pary, June 18, 1968 449 12 Century Souvennirs Concession Items, 1968 449 13 City Public Service Board, 1967 449 14 Confidential Status Report Governor John Connally, HemisFair Status as of September 30, 1967 449 15 Continental Trailways, 1967-1968 449 Conventions 449 16 Letters 449 17 Lists, 1966-1967 450 1 Dawson & Royal, Inc., 1967-1968 450 2 Diner's Club, 1967 450 3 Disneyland, 1966-1967 450 4 Earliest Ticket Requests, 1964-1966 450 5 Educational Program 450 6 E.R.A. Economic Feasibility Study, 1963 450 7 Executive committee, 1967 450 8 Exhibit Showroom Schedules, 1967 450 9 Exhibitors, general, 1965-1968 450 10 Exhibitors Council, 1967-1968 450 11 Fair Lady 450 12 Federal Pavilion, 1867 450 13 Five State Southwestern Advertising Plan, 1967 450 14 Form Letters 450 15 Freeman Display Exhibits 450 16 Frost Brothers Fashion Show, 1967 450 17 Fund Raising Opportunities for Organizations 451 1 James M. Gaines, CEO, 1967-1968 451 2 Bessie Galbraith, Mexican Promotion, 1967-1968 451 3 General Electric, 1967-1968 451 4 Gilman Report on the Tower of the Americas, 1965 451 5 Godfree Chevrolet Promotion, 1967 451 6 Government Participants 451 7 Graphics, 1967 451 8 Handy Andy Grocery Stores, 1967 451 9 Handy Facts 451 10 H.E.B. Grocery Stores 451 11 HemisFair Participants 451 12 HemisFair Preview TV Show 451 13 HemisFair Promotional Literature 451 14 Housing Needs Projections, 1966 451 15 Humble Oil Co. 451 16 InfoPlan, Public Relations, 1966-1967 451 17 International Exhibitors 451 18 Legal, 1967 451 19 Magazine and Newspaper Rates, 1967-1968 451 20 Mailing to Consignees 451 21 Materials sent to Underwriters, 1967-1968 451 22 Media Ticket Tradeouts 451 23 Mexican Promotional Advertising, 1967-1968 451 24 Mexican Promotional Trips, 1968 451 25 Military Ticket Policy, 1967-1968 451 26 Miss Teen America, 1967 451 27 National Food Press Visit, Pillsbury Bakeoff, February 18, 1968 452 1 Official Ticket Sales Headquarters Lists 452 2 Organization Charts 452 3-4 Organizations Selling Advance Tickets 452 5 Personnel, 1967-1968 452 6 Post Cards, 1967 452 7 Price Sheets for Tickets and On-Grounds Entertainment 452 8 Promotional Ideas 452 9 Promotional Materials 452 10 Promotional Tickets 452 11 Promotional Tours 452 12 Public Relations Program Outline, 1967 453 1 Radio 453 2 Read-Poland, Public Relations 453 3 Reader's Digest 453 4 Retail Promotions 453 5 Sales Representatives Reports 453 6 San Antonio Light Advertising 453 7 San Antonio Organizations (lists) 453 8 Sears Roebuck 453 9 Seattle Wrold's Fair Program 453 10 Six Flags Over Texas 453 11 Spanish Promotional Materials 453 12 Speakers Bureau 453 13 Special During-Fair Ticket and Bonus Book Arrangements 453 Special Events 453 14 General 453 15 Mother's Day Promotion 453 16 Texas Press Radio and TV Day June 22 453 17 4th of July 453 18 Kelly AFB Days, July 9-15 453 19 4 State Press Days, July 13-14 453 20 One Will Get You Two, Promotion, September 15 453 21 Mayor McAllister Day, September 21 453 22 Special Student Tickets May 1968 453 23 Summary Hourly Turnstile Reports, May-June 454 1 Texas Fashion Creators Association 454 2 Texas Gold Stamp Co. 454 3 Texas International Trade Association 454 4 Texas Newspapers (lists) 454 5 Texas Open Golf Tournament, 1967 454 6 Texas Press Association 454 7 Texas Radio and Television Stations (lists) 454 Tickets 454 8 Contracts 454 9 Outlets Texas and Surrounding States (lists) 454 10 Printing 454 11 Specifications 454 12 Texas Market Promotions 454 13 Types 454 14 Visa-Veinte 20 Books 455 1 Tie-in Advertising 455 2 Travel Industry Contacts (lists) 455 3 U.S. Information Agency 455 4 Visitor Services, Inc. 455 5 Visual Arts Program 455 6 Weekly Activity Reports 455 7 Wichita Falls Contacts 455 8 Woman's Pavilion 455 9 The World in Texas: HemisFair '68 Film Narrative 456 Press Kits 456-457 HemisFair General Information Packets 458-460 Industrial and Institutional Exhibitor Releases 461 Information on Other Fairs 461 Chicago 1933: A Century of Progress Exposition

Includes brochures, guides, programs and published books.

 462 Seattle Century 21 Exposition, 1962 462 1 Administrative Correspondence, 1957-59 462 2 Articles, 1961-62 462 3 Brochures and Programs 462 4 Characteristics and Attitudes of Visitors 462 5 Comparisons with HemisFair 462 6 Financial Statements; Economic Impact Report, 1957-1964 462 7 History 462 8 Informational Prospectus; General Rules and Regulations 462 9 Site Plans 462 10 Official Souvenir Program; Picture books 462 11 Seattle Police Reports 463 New York World's Fair, 1964-1965 463 1 Articles and Clippings 463 2-3 Brochures and Printed Materials 463 4 Maps 463 4 Press Kits (in own folders) 464 Miscellaneous Manuals and Reports 464 1 Building Code; Builder's Progress Report 464 2 Bulletin Comprehensive Look at the Fair 464 3 Confidential Space Allocation Plan 464 4 Exhibitors Ford at the Fair 464 5 Guidebooks 464 6 Leases 464 7 Operations Manual 464 8 Permits 465 1 Progress Reports, 1961-1963 465 2 Slide Show Tour 465 Magazine Report 465 Post Fair Plan Report 465 Rules and Regulations 465 Spanish Pavilion Guide 466 Expo '67 Montreal, Quebec 466 1 Advertising 466 2-3 Articles and Clippings 466 4 Construction Guide 466 5 Construction Proposals 466 6 Construction Site Plans 467 Collective Labor Agreement 467 1 English 467 2 French 467 Economic Impact Report 467 Expo Digest 467 Film at Expo '67 467 Guidebooks 467 Information Newsletters 467 Insurance Regulations 467 Expo Journal 467 Expo '67 News 468 1-2 Montreal Magazine, 1964-1968 468 3 Participants 468 4 Pictures 468 5 Planning Data 468 6 Polaroid Pavilion Press Kit 468 7 Press Releases 468 8 Progress Bulletin, April 1964 468 9 Telegram from HemisFair Officials on Opening, April 27, 1967 469 Miscellaneous Brochures 470 Manuals not in folders 470 Building Code (Preliminary Draft) 470 Exhibitors' Portfolio 470 General Info Rules and Regulations 471 Graphics Manuals 472 Information Manuals (in English and French) 473 News Bureau Press Kits 473 Special Regulations Relating to Commercial 473 Concessions 474 Miscellaneous Fairs, Pre-1968 474 1 General 474 2 New York World's Fair 1939 474 3 Swiss National Exposition Lausanne, 1964 474 4 Houston International Trade and Travel Fair, 1965 474 5 Alaska '67 Centennial 474 6 Miscellaneous European International Firs, 1960-1967 474 6 Catologo di Anticipo Fiera Internazionale di Milano, 1967 475 Miscellaneous Proposed Fairs Scheduled After 1968 475 1 California Exposition, Long Beach 475 2 Expo '70 Osaka, Japan 475 3 Australian World's Fair Melbourne, 1970-1971 474 3 Report 474 4 Freedom '75, Boston 474 5 1976 Philadelphia, United States Bicentennial Exposition OM29-OM35, OM39-OM40 [Films removed to Series 12: Audiovisual Materials] (9 boxes)