urn:taro:utsa.00050p7 A Guide to the San Antonio Fair, Inc., Records, 1962-1995 (bulk 1964-1968) Series 7: Public Relations Department Text converted by SPI Content Sciences Inc., July 2003. Finding aid written in English. October 26, 2005 Edited with XMetal 3 by Traci JoLeigh Drummond according to instructions in TARO 2 EAD Editing Instructions October 26, 2007 Updated by Angela McClendon because of additions, reprocessing of audiovisual materials. April 28, 2008 Collection dates corrected by Angela McClendon in XMetal Author. Descriptive Summary San Antonio Fair, Inc. San Antonio Fair, Inc., Records 1962-1995 (Bulk 1964-1968) Materials are primarily in English, with some materials in Spanish, French, and Portuguese. MS 31 276.4 linear feet (560 boxes) Archives, The University of Texas at San Antonio Library San Antonio Fair, Inc., incorporated in December 1962 to formally organize the planning, fundraising and designing of HemisFair '68 (the 1968 World's Fair) in San Antonio, Texas. The records of the San Antonio Fair, Inc., document the planning, lobbying, financing and construction of HemisFair '68. The records consist of correspondence, meeting minutes, committee reports, financial records, newspaper and magazine articles, press releases, photographic materials, blueprints, maps and plats, artwork, oral history interview transcripts, scrapbooks of clippings and ephemera, and audiovisual materials (film and sound recordings). Most of the records predate the opening of the fair. Processing Information

Processed by T. Matthew De Waelsche, April 1998, and Angela McClendon, October 2007.

This collection was processed with support from Marshall Steves of San Antonio, Tex. Preservation reformatting of audiovisual materials was completed in 2007 with support from the National Film Preservation Foundation and the Institute of Texan Cultures.

Accessions described in this finding aid: 1992-05, 1998-06, 1998-42, 2001-41, 2004-27.

Descriptive sources and standards used to create this inventory: DACS, EAD, and TARO 2 EAD Editing Instructions.

 Acquisition Information

The San Antonio Fair, Inc. Records were donated to the Trinity University Library in October 1968, immediately following the closing of HemisFair '68. The records came to Trinity from the executive offices of San Antonio Fair, Inc., at the fair's headquarters in the German-English School. They remained at the Trinity University Library until May 1985. During this time, many records were lost due to mold and a lack of proper preservation. When the records were transferred to the San Antonio Public Library (SAPL) in 1985, they were stored in the Library's Hertzberg annex, where they were reboxed and given some preservation treatment. The SAPL donated the records to the University of Texas at San Antonio Library, Special Collections and Archives Department, in 1992 (Acc. 1992-05).

 Preferred Citation

[Identification of item], San Antonio Fair, Inc., Records, 1962-1995 (Bulk 1964-1968), MS 31, University of Texas at San Antonio Archives, Library, University of Texas at San Antonio.

 Access Restrictions

Researchers are required to wear gloves provided by the Archives when reviewing photographic materials.

Original audiovisual materials are closed to patron use. Some use copies are available in the collection.

Otherwise, there are no restrictions on these materials.

 Usage Restrictions

Permission to publish material from the San Antonio Fair, Inc., Records must be obtained from the University of Texas at San Antonio Archives.

 Arrangement

Due to size, this inventory has been divided into 12 separate units which can be accessed by clicking on the highlighted text below. More information about the collection as a whole, including a detailed chronology of HemisFair events from 1962-1967, can be found on the Homepage.

Homepage Series 1: Executive Officers Series 2: Comptroller's Office Series 3: Legal Department Series 4: Entertainment Department Series 5: Visitor and Exhibitor Relations Department Series 6: Site Development Department Series 7: Public Relations Department [this page] Series 8: Printed Materials, Scrapbooks, and Other Volumes Series 9: Trinity University Library Administrative Files Series 10: Ephemera Series 11: Oversize Architectural Drawings, Blueprints, and Plans Series 12: Audiovisual Materials Detailed Description of the Series Series 7: Public Relations Department Series Abstract

The Public Relations Department of San Antonio Fair, Inc. comprised various branches, including the Press Accreditation Branch, Press Branch, Magazine Branch, Pictorial Services Branch, and Radio & Television Branch.

This is by far the largest and most diverse series of the collection, including correspondence, news releases, pictures and slides, press kits, and information on other fairs. Audiovisual materials produced by the Public Relations Department, some generated by the Radio & Television Branch, have been removed to Series 12: Audiovisual Materials.

Correspondence includes letters to and among Irv Weinmann, Director of Public Relations, Hugh Lowe, Director of Advertising and Promotion, Leo Yetman, Director of Publicity, and John Fischer, Head of Tie-in Advertising and Promotions. Press Branch materials comprise biographical sketches of fair personnel, correspondence of the Director, Ed Castillo, Speakers Bureau, and news releases. Press Accreditation Branch materials comprise correspondence with media personnel writing in for credentials. Magazine Branch materials comprise correspondence regarding magazine advertising. Radio & Television Branch materials include information pertaining to HemisFair commercials and spot reports. Pictorial Services Branch materials include contact sheets, photographs, and slides. The remainder of this series includes InfoPlan International Public Relations records, Advance Ticket Sales correspondence of Linda Bailey, Manager of ATS, Press Kits and Exhibitor Releases, and Information on Other Fairs, with particular emphasis on Seattle's Century 21 in 1962, the New York Fair of 1964-1965, and Montreal's Expo '67.

Ten Publicity Books, containing press clippings about HemisFair from San Antonio newspapers, are located in Series 8: Printed Materials, Scrapbooks, and Other Volumes. Their origins are unclear, but may have been created as a function of the Public Relations Department.

 334 Irv. Weinman, Director of Public Relations 334 1 Admission Policies, 1968 334 2 Advance Ticket Sales, 1966-1967 334 3 ATS Corpus Christi Presentation, 1967 334 Advertising 334 4-5 General Correspondence, 1965-1967 334 6 Advertising Agencies, miscellaneous, 1964 334 7 Advertising Requests, 1962-1965 334 8 American Airlines, 1964-1967 334 9 American Automobile Association (AAA), 1965 334 10 American Legion/VFW 334 11 Amusement and Rides, 1966-1968 334 12 Andy Anders, 1965 334 13 Anderson, Clayton Mural, 1967 334 14 Aquarena, 1966-1967 334 15 Architecture and Construction Committee, 1965-1967 334 16 Arizona Day Proclamation, May 13, 1968 334 17 Arkansas, 1967-1968 334 18 Armco Steel Co., 1968 334 19 Astroworld News Releases, 1968 334 20 Austin Public Library, 1968 335 1 Baptist General Convention of Texas 335 2 Bella Italia Visiting Italian Officials, October 1966 335 3 Bexar County Legislative Delegation 1964-1965 335 4 Biographical Sketch 335 5 Board of Directors, 1966-1968 335 6 Winston Bode, 1967 335 7 Braniff Airways Travel Agents Tour, 1964 335 8 Braniff Airlines, general, 1966-1967 335 9 Nan Briggs, Public Relations Staff, 1967 335 10 Brochures (miscellaneous), 1964-1966 335 11 HemisFair Brochure Text (short form) 335 12 Captain Eanes Brophy, 1967 335 13 Bureau of International Commerce, 1965 335 Bureau of International Expositions (BIE) 335 14 General Correspondence, 1965-1967 335 15 Delegation Visit, 1966 336 1 California Trip, September 1966 336 2 Cameron Fountain, 1967 336 3 Casa Das Corticas, Lda., 1966 336 4 The Case for HemisFair '68, 1965 336 5 R. Jay Casell Productions, 1967-1968 336 6 Ed. Castillo, Chief Press Branch, 1964-1968 336 7 Cavalier magazine article, December 1967 336 8 Central American Trip (Freymann and Castillo), 1966 336 9 Central Feature News, 1967 336 10 Chemical Industry, 1967 336 11 Christian Science Monitor, 1966 336 12 Christmas Cards, 1966-1967 336 13 Chronology of Events 1962-January 1968 336 14 City Public Service Board Annual Report, 1967 336 15 City Water Board Central Heating and Cooling Plant Groundbreaking, February 24, 1967 336 16 Civic Convention Center, 1964-1966 336 17 Civic Participation Schedules, 1968 336 18 Clipping Services, 1964-1968 336 19 Commerce International Weekly, 1965 336 20 Commissioner General, Governor John Connally, 1965-1967 336 21 HemisFair Committees, 1965 336 22 Committee for the Americas Latin American Calendar, 1966 336 23 Community Leaders Conference, 1967 336 24 Complete Convention Services, Inc., 1967 336 25 Construction Progress Reports, 1966-1967 336 26 HemisFair Cookbook, 1967 336 27 Sister Mary Corita, 1966 336 28 Cultural Participation, 1965-1967 337 1 John Daniels, Legal Counsel, 1964 337 2 Carey Deckard, Publicity Trips, 1967 337 3 Diez y Seis Parade, 1964-1965 337 4 Director's Meeting, February 8, 1966 337 5 Directory of Chamber of Commerce Executive in Texas, 1965 337 6 Discover America, 1967 337 7 Domestic Participation, 1964-1965 337 8 Adm. Norval C. Douglas (ret.), 1965-1966 337 9 Frank Duane, 1964 337 10 Durango St., 1967 337 11 Eastern Airlines, 1967-1968 337 12 Educational Committee, 1965-1966 337 13 Educational Program, 1968 337 14 El Abrazo, 1966-1968 337 15 El Paso, 1967-1968 337 16 El Universal Turistico (Mexico Newspaper), 1967 337 17 Entertainment, general, 1968 337 18 European Military Wife of the Year, 1968 337 19 Executive Committee Meeting Minutes, 1966-1967 337 20 Exhibitor Newsletter, 1966-1967 337 21 Exhibitor's Brochure, #2 337 22 Exhibitor's Council, 1967-1968 338 Exhibitors - Countries 338 1 Belgium 338 2 Bolivia 338 3 Canada 338 4 Central America 338 5 China 338 6 Colombia 338 7 France 338 8 Germany 338 9 Italy 338 10 Japan 338 11 Korea 338 12 Mexico 338 13 O.A.S. 338 14 Panama 338 15 Peru 338 16 Philippines 338 17 Portugal 338 18 Spain 338 19 Switzerland 338 20 Thailand 338 21 Tunisia 338 22 Venezuela 338 23 United States 339 Exhibitors - Industrial and Institutional 339 1 Alive, Inc. 339 2 Coca-Cola 339 3 Container Corporation of America Made with Paper Exhibit 339 4 Eastman-Kodak 339 5 Falstaff 339 6 General Electric 339 7 General Motors 339 8 Goodyear 339 9 Gulf Insurance Group 339 10 Gulf Oil Corporation 339 11 Humble Oil 339 12 IBM 339 13 Lone Star Brewing 339 14 Mormon Church 340 1 Pearl Brewing Co. 340 2 Pepsi-Cola/Frito Lay 340 3 RCA 340 4 Southwestern Bell 340 5 Westinghouse 340 6-7 Woman's Pavilion, 1966-1968 340 8 San AntonioExpress-News Special Section, February 6, 1965 341 1 Facts and Figures re: HemisFair 341 2 Facts for Exhibitors 341 3 Fairs and Exhibitions Throughout the World 341 4 Federal Brochure (drafts) 341 5 Federal Participation, 1964-1967 341 6 Festival San Jacinto Assoication, 1967 341 7 Fiesta San Antonio, 1967 341 8 Films, miscellaneous 1964-1968 341 9 Jack Fischer, Chief, Tie-in Advertising, 1967 341 10 Terry Folbre, Public Relations Staff, 1966-1967 341 11 Food, general 341 12 Food Editors Visit, Pillsbury Bake-Off, February 18, 1968 341 13 Food Manual, 1966 341 14 Forbes Magazine Advertising Rates, 1966 341 15 Fort Worth Star-Telegram Newspaper HemisFair Program, 1968 341 16 James M. Gaines, CEO, 1963-1968 342 General Correspondence

Arranged chronologically.

 342 1 1964 David Black 342 2 1964-1965 342 1966 342 3 January-June 342 4 July-September 342 5 October-December 342 6 Requests for Information 343 1967 343 1 January-June 343 2 July-December 343 3 Sample Letters 343 1968 343 4 January-March 343 5 April-June 343 6 July-October 343 7 Letters of Appreciation 343 8 Personal 343 9 Requests for Information, 1967-1968 344 1 General Rules and Regulations, 1965 344 2 Girl Scouts, 1964-1966 344 3 Darrell Goff, Public Relations Staff, 1967 344 4 Congressman Henry B. Gonzalez, 1964-1968 344 5 Governor's Inauguration, 1966-1967 344 6 Governor's Office, 1964-1966 344 7 Graphics Department, 1966 344 8 Great Southwest Corporation, 1968 344 9 Evangelina Guerrero, Public Relations Staff, 1967-1968 344 10 Guia de Transporte (Panama), 1967 344 11 Guidebook, 1966-1967 344 12 Guides and Hostesses, 1968 344 13 Handy Facts, 1967 344 14 Karl Heitz, Inc. Astrolux Lights, 1967 344 15 HemisFair Fact Sheets, 1965 344 16 HemisFair Medallion, 1966 344 17 HemisFair Ordinances and Related Documents, 1964 344 18 HemisFair Radio Station, 1968 344 19 HemisFair Report, March 1967 344 20 HemisFair Ring, 1967 344 21 HemisFair Staff Meeting Minutes, 1966-1967 344 22 HemisFair Theme Study, 1965 344 23 HemisFair Weekly News Bulletins, 1967-1968 344 24 Highway and Public Works Committee, 1965-1966 344 25 Hilton Palacio del Rio Press Kit, 1967 344 26 Honolulu Mayors Historic Buildings Task Force, 1967 344 27 Houston Chronicle, 1967 344 28 Houston Post Travel Show, 1968 344 29 Homer Hyde The Universal Manifesto: Live and Help Live 345 1 Inauguration Day Events 345 2 InFoPlan, 1968 345 3 Insurance Regulations for Participants, 1967 345 4 Inter-American Education Center, 1966-1967 345 5 Inter-American Metals Conference, 1965 345 6 Interama Expo, Miami, 1966-1967 345 7 International Commerce Journal, 1966 345 8 International Good Neighbor Council, 1964-1966 345 9 International News Correspondents (lists), 1966 345 10 International Newsletter, 1965 345 11 International Participation, 1964-1965 345 12 International Student Service Alliance for Progress Essay Contest 345 13 InfoPlan HemisFair Report 2, 1968 346 1-4 Interoffice Memos, 1964-1968 346 5 Introduction to South American Countries Pan American Union Sketches, 1964 346 6 Invitations, miscellaneous, 1968 346 7 Itineraries of Visiting Dignitaries, 1966-1967 347 1 Lady Bird Johnson Visit, 1965 347 2 Walter Jurmann, San Antonio Song, 1968 347 3 Kelly and Randolph AFB, general, 1968 347 4 Kelly AFB Golden Anniversary 1967 347 5 Aubrey N. Kline, 1964-1966 347 6 Kurt Klotzbach, 1967 347 7 Kroft Productions, 1968 347 8 Latin American Ambassadors Visit, March-April 1967 347 9 Latin American Institute, 1964 347 10 Latin American Press, 1967 347 11 Latin American Tour, 1966 July 24-August 3 347 12 Les Lear, Promotional consultant, 1968 347 13 Licensing Conditions, 1965 347 14 Life Magazine, 1964-1968 347 15 Life International Editions, 1965-1966 347 16 Life en Espanol Mexican Characteristics, 1967 347 17 Light of the HemisFair, 1968 347 18 Lion's Club Convention-New York, 1966 347 19 Lockheed Aircraft Corporation, 1968 347 20 Lyda and Lott Construction Contractors, Progress Charts, 1966 348 1 Macy's Advertising Promotion, 1965 348 2 Macy's Thanksgiving Day Parade, 1967 348 3 Mademoiselle Magazine, 1966-1968 348 4 Magazine contacts, 1967 348 5 Magazine Copy Releases 348 6 Magazine de Novedades, Mary Krause, Public Relations Director, 1964-1966 348 7 Magic of a People, Girard Exhibit, 1968 348 8 Mailing List References, 1965 348 9 Man in Motion Exhibit 348 Frank Manupelli 348 10 Text of Speech, New York Press Briefing, March 2, 1967 348 11 Memos, 1968 348 12 Maps, miscellaneous 348 13 Mayor McAllister, New York Press Briefing, March 2, 1967 348 14 Meetings, miscellaneous, 1968 348 15 Memos, general, 1968 348 16 Mercury Outboard Water Show, 1968 348 17 John C. Metcalfe, 1965 348 18 Mexican-American Cultural Exchange Institute, 1966 348 19 Mexican-American Review 348 20 Mexican Public Relations Trips, 1964-1966 348 21 Mexico '68 Olympic Newsletters 348 22 Mexico Figure Profile 348 23 Mexico Public Relations, Bessie Galbraith, 1968 349 1 Military, general, 1964-1965 349 2 Mini-Monorail, 1966-1968 349 3 Miss HemisFair Santa, 1967 349 4 Movie Script The World in Texas: HemisFair '68 349 5 Mrs. America, Inc., 1967 349 6 Murals, 1967 349 7 Music, general, 1964-1965 349 8 National Association of Travel Organizations, 1965 349 9 National Endowment for the Arts, 1966 349 10 National Folk Festival Association, Inc. 349 11 National Guardian Building 349 12 New York Press Conference 1967 March 2 349 13 New York Times, 1966-1967 349 14 Jack Newman Far East Trip, November 1967 349 15 News Media Literature Requests, 1964-1965 349 16 Newspaper Clippings, 1966-67 349 17 Fred A. Niles Communications Centers, Inc. 349 18 Non-Commissioned Officers Association (NCOA) of the United States, annual convention program 349 19 Nimitz Memorial Naval Museum, Inc., Booklet 349 20 Office Procedures, 1967-1968 349 21 Officer of the Day, 1968 349 22 On-Grounds Events Schedules, 1968 349 23 Opening Day Committee, 1964-1965 349 24 Opening Day Planning 350 Other Fairs 350 1 San Antonio International Fair Association (photocopies), 1900 350 2 Century 21, Seattle, 1962 350 3 New York, 1964-1965 350 4 Expo '67 350 5 Expo '67 Clippings 350 6 California Exposition Scheduled for 1970, 1964-1967 350 7 Expo '70, Osaka, Japan 350 8 Wichita, KS Astro-Fair, 1970 350 9 Miscellaneous 350 10 PAK Enterprises, 1977-1967 350 11 Pan-American Airways, 1966-1967 350 12 Pan-American Relation, 1964-1967 350 13 Parades, 1964-1965 350 14 Parking, 1968 350 15 Participant's Manual, 1966 350 16 Paseo del Rio Association, 1968 350 17 Pass Policy, 1967 350 18 Pavilions (Government participation in HemisFair from Courtesy Corps Handbook), 1968 350 19 Peace Corps, 1968 351 Personnel 351 1 Applications 351 2 Charts 351 3 General Correspondence, 1966-1968 351 4 Job Descriptions 351 5 Memos, 1966-1968 351 6 Memos re: Placement of New Employees 1967-1968 351 7 Policies, 1967-1968 351 8 Requisitions, 1967-1968 351 9 Roster 351 10-11 William W. Phillips, European RE., general correspondence, 1964-1967 352 1 Photography, 1966-1967 352 2 Photograph Plates 352 3 Policy and Procedures Manual 352 4 Press Accreditiation Application 352 5 Press Center, 1968 352 6 Press Clippings, 1968 352 7 Press Club Gridiron Show, 1966 352 8 Press Coverage, 1968 352 9 Press information HemisFair Amusements Concessionaires 352 10 Press Kits 352 11 Press Party, January 5, 1965 352 12 Press Previews, 1968 352 13 Press Releases, miscellaneous, 1964-1966 352 14 Printers, 1964-1965 352 15 Printing Bids, 1965 352 16 Private Exhibitor Projects, 1967 352 17 Professional Golfers Association, 1964 352 18 Progress Reports, miscellaneous, 1966-1967 352 19 Progressive Architecture, 1964-1965 352 20 Project Y, 1967-1968 352 21 Promotion Committee, 1968 352 22 Prospective Exhibitors, 1964-1966 352 23 Protocol Office, 1967 353 Public Relations Agencies, correspondence, 1966-1968 353 1 Atkins & Holchak 353 2 Jim Battersby and Associates, Inc. 353 3 Bevel & Winthrop, Inc. 353 4 Arthur Brill Productions 353 5 Bozell & Jacobs 353 6 Bernard M. Brooks Advertising 353 7 Bryan-Elliot Co. 353 8 Carl Byoir & Associates 353 9 Hal Copeland Co. 353 10 Dawson & Royal, Inc. 353 11 The Exposition Group 353 12 Edward J. Flynn 353 13 Fraser-Wiggins and Collins & Steckly 353 14 Glenn Advertising, Inc. 353 15 Edward Gottlieb & Associates 353 16 Grant Advertising, Mexico 353 17 Kenyon & Eckhardt, Inc. 353 18 Julius Klein Public Relations, Inc. 353 19 Kreda Associates, Inc. 353 20 Lester Associates, Inc. 354 1 MacManus Marketing International 354 2 Marbro Productions, Inc. 354 3 Media Associates, Inc. 354 4 Million Market Newspapers, Inc. 354 5 Sydney Morrell & Co., Inc. 354 6 Peter Panfeld, 1964-1965 354 7 Pitluk Advertising Co. 354 8 Read-Poland 354 9 Read-Poland News Releases 354 10 Ruder & Finn of Texas, Inc. 354 11 Southwest Advertising & Marketing 354 12 Stringer y Associados, San Antonio 354 13 Robert S. Taplinger Associates, Inc. 354 14 Westbery/le Messurier, Inc. 354 15 Wyatt Advertising, Inc. 354 16 Miscellaneous 355-357 Public Relations Firms: Advertising Proposals

Miscellaneous spiral bound report; not in folders.

 358 Public Relations 358 1 Budget, 1967-1968 358 2 Committee, 1964-1968 358 3 Mailing List Index 358 4 Public Relations news 358 5 Reports to Executive Committee, 1967 358 6 Public Relations Society of America 358 7 Radio 358 8 Religious Exhibits Committee, 1965-1966 358 9 Reports on Radio and Television Activities, 1967 358 10 Resolutions, miscellaneous, 1965-1968 358 11 Restored Buildings in International Sector 358 12 River extension project, 1967 358 13 Rose Bowl Parade, 1967 358 14 Joe Rust Report: HemisFair: A Blueprint for Texas Economy, 1964 358 15 Salute to HemisFair Charity Ball February 1, 1967 358 16 San Angelo Centennial Celebration, 1966 358 17 San Antonio Acequias 358 18 San Antonio Advertising Club, 1964-1966 358 19-20 San Antonio Chamber of Commerce, 1964-1968 358 21 San Antonio City Council Ordinance, 1968 359 1 San Antonio Conservation Society, 1966 359 2 San Antonio Day Proclamation, 1968 359 3 San Antonio Mexican Chamber of Commerce 359 4 San Antonio News Media Listing, 1968 359 5 San Antonio Public Relations Association 359 6 San Antonio Rose, 1964-1966 359 7 San Antonio Scene, 1964 359 8 San Antonio Visitor's Guide, 1968 359 9 The San Antonian Chamber of Commerce 359 9 Newsletter, 1968 359 10 Saturday Evening Post, 1967 359 11 Scenic Guide to San Antonio Tour Guide Map 359 12 Schedules of Events, 1968 359 13 Scrolls, 1964-1967 359 14 Sculptures and Art, 1968 359 15 Security, 1967-1968 359 16 Seventeen Magazine, 1967 359 17 John Ben Shepard, 1967 359 William R. Sinkin 359 18 General Correspondence, 1966-1967 359 19 Press Conference, September 18, 1968 359 20 Sister Cities Convention, 1967 359 21 Site Design Model (pictures) 359 22 Site Survey, 1965-1966 359 23 Six Flags Over Texas, 1967 359 24 Skyride, 1967 359 25 Lieutenant Governor Preston Smith, 1966 359 26 Song Contest, 1967 359 27 South Texas Chamber of Commerce, 1964-1967 359 28 South Texas Press Association, 1965 359 29 Southern Living Magazine, 1966-1967 360 1 Spanish Reports 360 2 Speakers Bureau, 1964-1966 360 3 Special Days 360 4 Speeches, miscellaneous, 1964-1967 360 5 Sports Committee, 1965 360 6 Stamp Dedication, 1968 360 7 State Legislature, 1964 360 8 State Participation, 1964-1966 360 9 Editorials and Literature, 1965-1966 360 10 Endorsements, 1964-1965 360 11 State Support Committee, 1964 360 12 Statements by HemisFair Executives, 1966-1967 360 13 Stationery 360 14 Alfred Stern, 1965-1966 361 1 Marshall Steves, HemisFair President, 1964-1967 361 2 Subscriptions, 1964-1965 361 3 Surveys, 1968 361 4 Swiss Watchmakers, 1964 361 5 Symbols 361 6 Tamalada, 1965 361 7 Texas Good Roads Association, 1966 361 8 Texas Highway Department 1966-1967 361 9 Texas Parade, 1964-1967 361 10 Texas Police Association, 1967 361 11 Texas Press Association, 1964-1968 361 12 Texas State Support, 1965-1967 361 13 Texas Tourist Development Agency, 1963-1968 361 14 Exhibit, 1966-1967 361 15 Texas Travel Counselors, 1965-1966 361 16 Thematic Zones, 1967 361 17 Ticket Sales 361 18 Tie-in Advertising Report, 1968 361 19 Time Pylon, 1964 362 1 Tower Naming Contest, 1965 362 2 Tower Bond Issue, 1966 362 3 Tower Corporation Statement, 1966 362 4 Tower of the Americas, 1966-1968 362 5 Senator John Tower, 1965-1966 362 6 TRACOR Proposal, 1967 362 7 Trade Dollar, HemisFair Coin, 1964-1965 362 8 Trade Mission to Europe, 1966 362 9 Transportation, 1968 362 10 TWA, 1968 362 11 Travel Research International, Inc., 1967 362 12 Travel Writers, 1964-1968 362 13 Trinity University Brochure 362 14 Turnstile Reports 362 15 TV and Radio, 1968 362 16 Underwriters, 1964-1967 362 17 Unions, 1964 362 18 UPI, 1967 363 1 U.S. Department of Commerce, U.S. Travel Office, 1966 363 2 U.S. East Asia and Pacific Journalists Tour, 1968 August-September 363 3 U.S. Film Narration 363 4 USIA 363 5 United States Post Office, 1967 363 6 Universal Match Corporation, 1965 363 7 Urban Renewal Agency, 1964-1967 363 8 VIP Itineraries 363 9 VIP Tours and Visits 363 10 Visiting Press 363 11 Visitor Services, Inc., 1967-1968 363 12 Visual Presentations, 1967 363 13 Vogue Magazine, 1967 363 14 Volunteer Offers of Assistance, 1964-1965 363 15 Volkswagen Participation Concept, 1967 363 16 Wardrobe, 1967-1968 363 17 Western Union 363 18 White House Press Corps, 1968 363 19 Why an International Exposition in San Antonio in 1968? 363 20 Women's International Bowling Congress, Inc. (WIBC), 1964-1966 363 21 Woman's Pavilion Washington D.C. Luncheon, 1966 363 22 Senator Ralph Yarbourough, 1965-1966 363 23 Leo Yetman, Publiity Manager 363 24 H.B. Zachry, Chairman of the Board 363 25 Basil Zarov, Expo '67 Consultant, 1967-1968 364 Hugh Lowe, Manager Advertising & Promotion 364 1 Advance Ticket Sales, 1966-1967 364 2 Advertising, general correspondence, 1966-1968 364 Advertising Agencies 364 3 AD PR, Inc., 1967-1968 364 4 Advertising & Marketing Service, Inc., 1966 364 5 Arthur Brill Productions, 1967 364 6 Bernard M. Brooks Advertising, 1966-1968 364 7 Dawson & Royal, 1967 364 8 InfoPlan, 1967-1968 364 9 Media Associates, Inc., 1966 364 10 Metromedia, Inc., 1968 364 11 The Pitluk Group, 1967-1968 364 12 Read-Poland, Public Relations, 1967-1968 364 13 J.Walter Thompson Co., 1967-1968 364 14 Young & Rubicam, Inc., TV Program Service, 1967 364 15 Miscellaneous 364 16 Advertising, Radio, 1967-1968 364 17 Advertising, TV Spots, 1967-1968 364 18 Advertising Production Meeting Minutes, 1967 364 19 Advertising Schedules, 1968 365 Airlines, 1966-1968 365 1 American 365 2 Braniff 365 3 Continental 365 4 Eastern 365 5 Trans-Texas, 1967-1968 365 6 Miscellaneous 365 7 Ambassadors Visit March-April 1967 365 8 Arkansas, 1967-1968 365 9 Armco Steel Corporation, 1967-1968 365 10 Astrolux Projectors, 1965 365 11 Badges, 1966-1967 365 12 Banks and Loan Companies, 1968 365 13 Banners, 1966-1967 365 14 Bayanihan Phillipine Dancers, 1968 365 15 James Beam Distilling Co., 1967 365 16 Beneficial Management Corporation, 1968 365 17 Berry World Travel, Inc., 1967 365 18 Bids on Daily Schedules, 1968 365 BIE 365 19 Rules and Regulations 365 20 Final Report, October 1968 365 21 Billboards and Signs, 1966-1967 365 22 Biographical Sketches 365 23 Bonus Books, 1967 365 24 Branham Co., 1968 365 25 Brown-Foreman Distillers Corps., 1968 365 26 Bumper Stickers, 1966-1968 365 27 Bus Lines, 1968 365 28 Business Lists, 1966-1968 366 1 Calendars, 1967 366 2 R. Jay Casell Press Information Packet, 1968 366 3 Century Souvenir Co., Inc., 1966-1967 366 4 Chambers of Commerce, 1966-1968 366 5 Christmas Cards, 1967 366 6 Chuck Barris Productions, The Dating Game, 1968 366 7 Comment/204, 1967 366 8 Concessionaires and Licensees, 1966-1967 366 9 Confluence/Cosmos Space Exhibit 366 10 Governor Connally, 1968 366 11 Container Corporation of America, 1967-1968 366 12 Conventions and Meetings, 1965-1967 366 13 Contest Winners, 1968 366 14 Conway Publications, 1966 366 15 Copyright and Trademarks, 1964-1967 366 16 Countdown Machine, 1967 366 17 Counter Cards, 1967 366 18 Cultural Entertainment, 1966-1967 366 19 Cutlines 366 20 Czechoslovakia Kino-Automat, Laterna Magika, 1968 367 1 Daily Schedules 367 2 Dallas Times-Herald, 1967 367 3 Decals, 1966-1967 367 4 Department Stores, miscellaneous, 1967-1968 367 5 Discover America, 1967 367 6 Drafts of Brochures, 1967-1968 367 7 Dude Ranches 367 8 Dynamic Hydra Cleaners, 1968 367 9 Eagles Lodge, 1968 367 10 Eastman Kodak Co., 1967-1968 367 11 Economic Impact Forecasts, 1966 367 12 Educational Program, 1965 367 13 El Abrazo, 1965 367 14 Embassies, 1968 367 15 Entertainment, general, 1967-1968 367 16 Evans Co., 1967-1968 367 17 Exhibit Displays, 1966-1967 368 1-2 International Exhibitors, 1967-1968 368 Industrial Exhibitors, 1966-1968 368 3 Coca-Cola 368 4 Falstaff Brewing 368 5 Ford 368 6 Frito-Lay 368 7 General Electric 368 8 General Motors 368 9 Gulf Insurance Group 368 10 Gulf Oil Corporation 368 11 Humble Oil 368 12 IBM 368 13 Lone Star Brewing 368 14 Pearl Brewing 368 15 RCA 368 16 Southwestern Bell Telephone Co. 368 17 Exhibitors Council, 1967-1968 368 18 Express/News Contest, 1968 369 1 Facts Brochure, 1967 369 2 Facts for Exhibitors, 1966-1967 369 3 Federal Brochure, 1966-1967 369 4 Federal Pavilion, 1967 369 5 Les Ferguson Co., Inc., Business Form, 1966 369 6 Five Millionth Visitor 369 7 Flags, 1966-1968 369 8 Floats, 1964-1968 369 9 Ken Flynn, Executive Director, El Paso County Board of Development, 1967 369 10 Food, 1966-1968 369 11 Furniture Stores, 1968 369 12-13 General Correspondence, 1965-1968 369 14 Alexander Girard, 1967 369 15 Graphics and Art Work, 1966-1968 369 16 Graphics Manual, 1964-1967 369 17 Hearn Lithography, 1967 369 18 HemisFair Arts Council, 1967 369 19 HemisFair Cards, 1966 369 20 HemisFair Chamber Brochure, 1967-1968 369 21 HemisFair History, 1967 369 22 HemisFair Official Guidebook, 1967 369 23 Hotels and Motels, 1966 369 24 Howmet Corporation, 1968 370 1 Inauguration Day Ceremonies 370 2 Institute of Texan Cultures, 1966-1968 370 3 Inter-American Educational Institute 370 4 International Theatre Schedules 370 5 Inventories of Printed Materials, 1967 370 6 Jewish Community center, 1968 370 7 Kaleidoscope, Inc., 1966-1967 370 8 Labels, 1966-1967 370 9 Jim Lagdon, Public Relations Staff, 1966 370 10 Laundry Bags, 1968 370 11 Legislative Matters, 1965-1966 370 12 Letterheads and Envelopes, 1964-1968 370 13 License Plates 370 14 Lists of Commmissioners General and Deputies 370 15 Litter Bags, 1966 370 16 Lone Star Hall of Texas History 370 Magazines, 1966-1968 370 17 Miscellaneous Advertising 370 18 Better Homes and Gardens 370 19 Great Westerner 370 20 Harper's Bazaar 370 21 Life en Espanol 370 22 Mademoiselle 370 23 Safari 370 24 Reader's Digest 370 25 Redbook 370 26 Southern Living 370 27 Studentravel 370 28 Vogue 371 1 Man in Sport Photo Exhibit, 1967-1968 371 2 Man and the Universe Space Exhibit 371 3 Maps, 1965-1967 371 4 Matchbooks, 1966-1967 371 5 Mats, 1967 371 6-8 Memos, 1966-1968 371 9 Herman Miller, Inc., posters, 1967-1968 371 10 Models, 1966-1967 371 11 Morning Glory, Taylor Beeding Manufacturing Co. 371 12 Movies (Cinema and Television), 1967 371 13 National Cotton Council of America, 1968 371 14 National Geographic, 1967 371 15 Nationwide Papers, 1966-1967 372 1 New England Mutual Life Insurance Co., Newsletter, 1967 372 2 News Releases, miscellaneous, 1966-1968 372 3 Newsboys, 1967 372 Newspapers, 1967-1968 372 4 General Correspondence 372 5 Advertising, general 372 6 Kansas City Star 372 7 Los Angeles Times 372 8 New York Times Supplement Advertising 372 9 Wayne Newton, 1968 372 10 New York Press Conference, March 2, 1967 372 11 One Millionth Visitor, 1968 372 12 One Will Get You Two Half-Price promotion, August 1968 372 Other Fairs 372 13 Century 21 Exposition Seattle, 1962 372 14 New York World's Fair, 1964-1965 372 15 Expo '67 Montreal 372 16 Daily Schedules 372 17 Expo '70 Osaka, Japan 373 1 Paid Advertising, 1967 373 2 Parades, 1967 373 Personnel 373 3 General Correspondence, 1966-1968 373 4 Applications, 1966-1967 373 5 P.G.A. Championship, 1967 373 6 William W. Phillips, European Rep., 1967-1968 373 7 Phillips 66 Petroleum Co., 1967-1968 373 8 Phone Book Covers, 1966 373 9 Photographs, general correspondence, 1966-1967 373 10 Popsicle Promotion, 1968 373 11 Post Cards, 1967 373 12 Postage Meters, 1964-1967 373 13 Commemorative Postage Stamp, 1966-1968 373 14 Posters, 1967 373 15 Les Poupees de Paris, 1968 373 16 President's Ranch Trail, 1968 373 17 President's Visit, July 4, 1968 373 18 Press Preview for French Fashions, 1968 373 19 Press visits, 1968 373 20 Printing, 1967-1968 373 21 Program Covers, 1966-1967 373 22 Progress Reports, miscellaneous, 1966-1967 373 23 Project Y, 1967-1968 374 Promotion 374 1-3 General Correspondence, 1966-1968 374 4 Brochures and Magazines 374 5 General Correspondence, 1966-1967 374 Public Relations 374 6 Budgets, 1967 374 7 Committee Meetings, 1967 374 8 Organization Charts 374 9 Dan Quill, San Antonio Postmaster 375 1 Radio and Television, 1966-1968 375 2 Rainbow Puppet Theater, 1967 375 3 Report on Reorganization of Entertainment Ticket Sales And Promotion Department 375 4 Requests for Information, 1966-1968 375 5 Restaurants, 1966-1967 375 6 Rubber Stamps, 1965-1967 375 7 San Antonio Baptist Association, 1967 375 8 San Antonio Chamber of Commerce, 1966-1967 375 9 San Antonio Sketchbook 375 10 Scrolls 375 11 Sculpture Exhibit List 375 12 Sell-See Iowa Caravan, 1967 375 13 Shamrock Oil and Gas Co., 1967 375 14 Shopping Bags, 1965-1967 375 15 Shopping Centers, 1967 375 Slide Presentations 375 16 General Correspondence and Drafts, 1966-1967 375 17 Narrative, May 1967 375 18 Southwestern Public Service Co. 375 19 Spring Green Sprinkler Systems, 1967-1968 375 20 Daniel Starch and Staff Business Research Consultants, 1968 375 21 Stickers, 1965-1967 375 22 Store Promotions, 1967-1968 375 Special Events 375 23 General Correspondence, 1966-1968 375 24 King Olav of Norway's Visit, April 28, 1968 375 25 Cinco De Mayo, May 5 375 26 International Film Festival 375 27 Dixieland Jazz Festival 375 28 Congressman Henry B. Gonzalez Day, June 23 375 29 Senator Ralph Yarborough Day, July 27 376 Speeches and Presentations 376 1 Miscellaneous, 1966-1968 376 2 Speeches by HemisFair President Marshall Steves 376 3 Sugar Packets, 1966-1967 376 4 Texas Circulation Managers Association, 1967 376 5 Texas Fashion Creators Association, 1967-1968 376 6 Texas Highway Department, 1967-1968 376 7 Texas International Trade Center, 1967 376 8 Texas Pavilion (Institute of Texan Cultures), 1967 376 9 Theme Structure-Tower Report W.C. Gilman & Co., 1965 376 10 Tie-In Advertising and Promotion, 1967-1968 376 11 Timken Roller Bearing Co., 1967 376 12 T.N.M. & O. Tours, Inc., 1968 376 13 Tower Contest Names, 1965 376 14 Tower of the Americas, 1967-1968 376 15 Trademark, 1967 376 16 Transportation, 1967-1968 376 17 Two Millionth Visitor Promotion, 1968 376 18 Tymco Sweepers, 1967-1968 376 19 Underwriters, 1964-1965 376 20 Union Label Print Shops, 1967 376 21 U.S. Department of Commerce, 1967-1968 376 22 U.S. Travel Service, 1967 376 23 Use of Symbol, 1965-1967 376 24 Vehicle Advertising (cabs and trucks), 1965-1967 376 25 Visitors Services, Inc., 1967-1968 376 26 Visitors, 1967 376 27 Visual Impact, Inc., 3-D Printing, 1968 377 Leo Yetman, Director of Publicity 377 1 City Water Board Annual Report, 1967 377 2 Exhibit Contractors and Architects (lists) 377 3 General Correspondence, 1966-69 377 4 HemisFair Movie, 1967 377 5 Media Lists 377 6 Mexico Olympics 377 7 News Release Mailing Lists 377 8 Newspaper Lists 377 9 Personnel Releases, 1967 377 10 Photo Lab, 1967 377 11 Press Center, 1967-1968 377 12 Project Y, 1967-1968 377 13 Radio and Television Station Lists 377 14 Read-Poland Public Relations, Advertising, 1967 377 15 Rueth Publications, Inc. 377 16 Scroll Requests 377 17 Texas Press Association, 1967 377 18 Theme Gallery Man and Universe, 1967 377 19 Tower of the Americas, 1967 377 20 U.S. Pavilion 377 21 Visitor Services, Inc., 1967 377 22 Weekly HemisFair Staff Reports, 1967 378 John Fischer, Chief Tie-in Advertising and Promotion 378 Advertising Agencies, 1967-1968 378 1 Miscellaneous 378 2 AD Public Relations, Inc. 378 3 Bernard M. Brooks 378 4 Read-Poland 378 5 Advertising Budget/Schedule, 1968 378 6 Airlines, miscellaneous 378 7 Alamo Audio-Visuals,. 1967 378 8 Aniforms Cartoon Mobile, 1967 378 9 ARMCO Steel, 1967 378 10 Artwork, 1967-1968 378 11 Banks, 1967-1968 378 12 Boat Promotion, 1968 378 13 Bonus Book Advertising, 1967 378 14 Book Covers, 1967 378 15 Brochures, 1967 378 16 Bumper Stickers, 1967 379 1 Calendars, 1967 379 2 Camera Shops, 1968 379 3 Camping, 1967-1968 379 4 Canadian Pavilion, 1967 379 5 Celanese, 1968 379 6 Century Souvenir Co., Inc. catalog 379 7 Chambers of Commerce, miscellaneous, 1968 379 8 Chicago, 1967-1968 379 9 Children's Art Contest, 1967-1968 379 10 Christmas Cards, 1967 379 11 Cinco de Mayo Promotion, 1968 379 12 Cleaners, 1968 379 13 Concessions, 1967-1968 379 14 Conferences, miscellaneous, 1967 379 15 Contest Winners, 1968 379 16 Continental Oil Co. (CONOCO), 1967-1968 379 17 Contracted Suppliers, 1967 379 18 Conventions, 1967 380 1 Costumes, 1967-1968 380 2 Department Store Promotions, 1967 380 Department Stores, 1967-1968 380 3 General 380 4 Frost Brothers 380 5 Neiman-Marcus 380 6 Sears 380 7 Discover America 380 8 Duncan Foods Co., 1967 380 9 El Producto, 1967-1968 380 10 Envelopes 380 11 Executive Committee, 1967 381 Exhibitors, 1967-1968 381 1 General 381 2 Eastman-Kodak 381 3 Falstaff 381 4 Ford 381 5 Frito-Lay/Pepsico 381 6 General Electric 381 7 General Motors 381 8 Gulf Oil Corporation 381 9 Humble Oil 381 10 IBM 381 11 Lone Star, 1965-1968 381 12 Pearl Brewing 381 13 Southwestern Bell 381 14 3M 381 15 Exhibitors Council Tie-in Adverting and Promotion Activities Report, 1967 381 16 Fair Jamboree, 1967-1968 381 17 Fashion Editors, 1968 381 18 Fashion Manufacturers, 1966-1967 381 19 Federal Pavilion 381 20 Film Crews, 1968 381 21 Five Millionth Visitor, 1968 381 22 Flowers, 1967-1968 381 23 Food, 1967-1968 381 24 French Fashion Preview, 1968 381 25 Furniture Stores, 1968 382 1 General Correspondence, 1967-1968 382 2 Personal Correspondence, 1967-1968 382 3 Graphics-Symbols, Printing, 1967 382 4 Guest Ranches, 1967-1968 382 5 Hearn Lithography, 1967 382 6 HemisHorse, 1967-1968 382 7 Hotels, 1967-1968 382 8 Houston Junior League, 1967 382 9 Iowa, 1967-1968 382 10 Job Description, Chief Tie-in Advertising, 1967 382 11 Kaleidoscope, Inc., 1967 382 12 Labels, 1968 382 13 Letterheads, 1968 382 14 Local Organization Lists, 1966 383 Magazines, 1967-1968 383 1-3 General, 1967-1968 383 4 Better Homes and Gardens 383 5 Farm and Home News 383 6 Glamour 383 7 Harper's Bazaar 383 8 Holiday 383 9 Look 383 10 Mademoiselle, 1965-1968 383 11 Newsweek 383 12 Parade 383 13 Redbook 383 14 Southern Living 383 15 Vogue 384 1 Mailing Lists, 1966-1967 384 2 Maps, 1967-1968 384 3 Media Lists 384 4-5 Memos, 1967-1968 384 6 Mexico, 1967 384 7 Miss America, 1968 384 8 Models-Kim Dawson & Agency Professional Models & Talent, 1968 384 9 Music Week, 1968 384 10 National Cotton Council of America, 1968 384 11 National Promotions, 1967-1968 384 12 New Neighbors League, 1967 384 13-14 Newspapers, 1967-1968 384 15 Houston Post/Greyhound HemisFair Preview, 1968 384 16 Canadian Newspapers, 1968 384 Other Fairs 384 17 Seattle Century 21, 1962 384 18 New York, 1964-1965 384 19 Expo '67 Montreal 384 20 Expo '70 Osaka, Japan 385 1 Personnel Applications 385 2 Placemats, 1967 385 3 Popsicle Promotion, 1967-1968 385 4 Postage Meter 385 5 Posters, 1967-1968 385 6 Poster Contest Winners, 1968 385 7 Proctor & Gamble, 1967-1968 385 8 Project Y, 1967-1968 385 Promotions, 1967-1968 385 1967 385 9 January-June 385 10 July-December 385 1968 385 11 January-March 385 12 April-July 385 13 Christian Science Lecture Committee 385 14 Frontier Steak House 385 15 Levi Strauss Commercial 385 16 Patrice Weir Visits 386 1 Radio Station Promotions 386 2 Rainbo Puppet theater 386 3-5 Requests for Materials, 1967-1968 386 6 Restaurants, 1967 386 7 Rubber Stamp 386 8 Rules and Regulations in Operation of HemisFair Vehicles 386 9 San Antonio Chamber of Commerce 386 10 Special List of Local Leaders, 1967 386 11 San Antonio Importers and Exporters 386 12 San Antonio Junior Chamber of Commerce, 1967 386 13 San Antonio Round Dance Festival 386 14 San Antonio Symphony Orchestra Programs 387 1 Schools, 1967-1968 387 2 High Schools, 1966-1967 387 3 Signs 387 4 Slides 387 Staff Correspondence, 1967-1968 387 5 Jaime Fernandez 387 6 Roger Flores, Assistant Chief Advertising & Promotion 387 7 Mike Pope, Promotion Specialist 387 8 Clyde Townsend, Assistant Chief 387 9 Tom Veety 387 10 Staff News Bulletins, 1967 387 11 Stamps, 1967-1968 387 12 Star Folds, 1967 387 13 Stores, miscellaneous 387 14 Sweepstakes, 1967-1968 387 15 Television Promotions, 1967-1968 388 Texas City Promotional Trips, 1967-1968 388 1 Austin 388 2 Beaumont 388 3 Corpus Christi 388 4 Dallas 388 5 El Paso 388 6 Fort Worth 388 7 Galveston 388 8-9 Houston, 1967-1968 388 10 Waco 388 11 Wichita Falls 389 1-2 Texas Fashion Creators Association (TFCA), 1967-1968 389 3 Texas International Trade Association 389 4 Texas Open Golf Tournament 389 5 Texas Tourist Development Agency Media Schedule 389 6 Tickets 389 7 Tie-in Advertising 389 8 Transportation 389 9 Trip Promotions 389 10 USAA Day, May 25 389 11 U.S. Travel Service 389 12 Visitor Services 389 13 Woman's Pavilion 389 14 Xograph 3-D Visual Panographics, Inc. 390 Press Branch, Ed. Castillo, Director 390 Biographical Sketches of HemisFair Executives and Staff Members 390 1 Master Copies 390 2 Robert S. Benjamin 390 3 Arthur E. Biard 390 4 Ed Castillo 390 5 Ambassador Edward A. Clark 390 6 Govenor John Connally 390 7 John Daniels 390 8 Ewen C. Dingwall 390 9 O'Neil Ford 390 10 Carlos Freymann 390 11 James M. Gaines 390 12 Sam Godfrey 390 13 Congressman Henry B. Gonzalez 390 14 Henry Guerra 390 15 Everett Jennings 390 16 Frank Manupelli 390 17 B.J. Red McCombs 390 18 Richard E. Miller 390 19 Nancy B. Negley 390 20 Jack Newman 390 21 Allison B. Peery 390 22 William W. Phillips 390 23 Boone Powell 390 24 John R. Reiss 390 25 Harold D. Robbins 390 26 Robert G. Scruggs, III 390 27 William R. Sinkin 390 28 Marshall T. Steves 390 29 John Watson 390 30 John H. White 390 31 Irv Weinman 390 32 Leo Yetman 390 33 H. B. Pat Zachry 390 34 Miscellaneous 391 Castillo Office Files 391 1 AAA Travel News, 1967 391 2 Adverse Mexican Publicity 391 3 Arena Ticket Gate Policies 391 4 Braniff Airlines Press Conference 391 5 Felipe Cantu, General Correspondence 391 6 R. Jay Casell Press Information Packet 391 7-8 Ed Castillo, General Correspondence, 1966-1968 391 9 Ed Castillo, Spanish Correspondence, 1966-1968 391 10 Chamber of Commerce 391 11 Children's Area 391 12 City of San Antonio Public Information Office Lists 391 13 The Civil War Rock Cantata 391 14 City Public Service Board Advertising 391 15 Commemorative Medal 391 16 Confluence of Civilizations Theme 391 17 Confluence U.S.A. Francis Thompson, Inc. Report, May 23, 1967 391 18 Cotton Producers Institute 391 19 Critical Path, 1966 391 20 Daily Schedules of Events 392 1 Government Exhibits, general 392 Exhibitors, 1966-1968 392 2 Arkansas 392 3 Belgium 392 4 Bolivia 392 5 Canada 392 6 Central America 392 7 China 392 8 Colombia 392 9 France 392 10 Germany 392 11 Italy 392 12 Japan 392 13 Korea 392 14 Mexico 392 15 O.A.S. 392 16 Panama 392 17 Portugal 392 18 Spain 392 19 Sweden 392 20 Switzerland 392 21 Thailand 392 22 Venezuela 393 1 Industrial and Private Exhibitors, general 393 2 Alive, Inc. 393 3 Baptists 393 4 Coca-Cola 393 5 Eastman Kodak 393 6 Falstaff (Halff House) 393 7 Ford 393 8 Frito-Lay/Pepsi-Cola 393 9 G.E. 393 10 G.M. 393 11 Gulf Insurance 393 12 Gulf Oil Corporation 393 13 Humble Oil 393 14 IBM 393 15 Lone Star Brewing 393 16 Mormon Church Exhibit 393 17 Pearl Brewing 393 18 RCA 393 19 Southwestern Bell 393 20 Exhibitors Pavilions 394 1 Expo '67 Private Pavilions 394 2 Fashion Editors 394 3 Fiesta San Antonio Commission, Inc. 394 4 Film at HemisFair 394 5 Food Concessions 394 6 Foreign Correspondence July 1966 394 7 French Paintings 394 8 Congressman Henry B. Gonzalez 394 9 Goodyear Blimp 394 10 Guides and Hostesses 394 11 HemisFair Radio 394 12 HemisFilm 394 13 HUD Secretary Robert C. Weaver 394 14 InfoPlan Releases 394 15 Inter-American Educational Center 394 16 International Theatre 394 17 Kino Automat 394 18 Lackland AFB Talespinner Newspaper 394 19 Laterna Magika 394 20 Les Poupees de Paris 394 21 Los Angeles Writers Tour 394 22 Archbishop Lucey Sermon, April 2, 1967 394 23 Lutheran Ox Cart Exhibit 394 24 Made with Paper Exhibit 394 25 Mademoiselle Magazine 394 26 Magazine Lists 394 27 Magic of a People Girard Exhibit 394 28 Mama Patrol, 1964-1966 394 29 Man and the Universe Confluence/Cosmos 394 30 Man in Sport Exhibit 395 1 Media Lists (Texas and Surrounding States) 395 2 Memos, 1966-1968 395 3 Mexican-American Friendship Committee, 1967 395 4 Mexican Newspaper Clippings 395 5 Mexican Public Relations 395 6 Mexico City Olympics 395 7 Military News Releases 395 8 Miss Country Music U.S.A. 395 9 Montreal Repertory Theatre 395 10 News Releases, miscellaneous 395 11 News Releases in Spanish 395 12 Numbered Visitors Promotions 395 13 Official Attendance Estimate 395 14 On-Grounds Transportation 395 15 Outside Releases 395 16 Peace Corps Releases 395 17 Personnel Applications 395 18 Presidential Visit, July 4, 1968 395 19 Press Book for Los Indios de San Jose Mission Texas Historic Theatre 396 1 Project Y 396 2 Public Relations Organization Charts 396 3 Restaurants on Fairgrounds 396 4 River Extension 396 5 Sculpture 396 6 Sketches (HemisFair and San Antonio Scenes) 396 7 Sky Taxi Monorail 396 8 Spanish Radio Show 396 Special Days 396 9 Miscellaneous 396 10 Bexar Country Employees 396 11 Inauguration Day, 1968 April 6 396 12 Armed Forces/Mother's Day, May 18 396 13 Nuevo Leon Day, May 22 396 14 Air Force Reserves Day, May 26 396 15 Poetry Day, June 15 396 16 Henry B. Gonzalez Day, June 23 396 17 Campfire Girls Day, July 1 396 18 4th of July 396 19 Ralph Yarborough Day, July 27 397 1 Swiss Atomic Clock 397 2 Texas Pavilion (Institute of Texan Cultures) 397 3 TWA USA Editors tour 397 4 Underwriters 397 5 UNICO National 397 6 UNICEF Children's Film Festival 397 7 U.W. Pavilion 397 8 Visitor Services, Inc. 397 9 Visual Arts 397 10 Volunteer Services 397 11 Woman's Pavilion 397 12 Word and Image Exhibit 397 13 Youth Features 398 Speakers Bureau 398 1 General Correspondence, 1966 398 2 Film Presentations 398 3 Jaycees, 1967 398 4 News Releases, 1967 398 5 Notebook 398 6 Reports, 1965-1967 398 7 Requests, 1965-1967 398 7 Speaking Engagement Reservation Forms, 1966 398 8-9 January-June; July-December 398 10 Robin Steakley, General correspondence 398 11 Thank You Letters, 1966-1968 399 Hector Ponsdomenech, Spanish Administrator 399 1 Bolivia 399 2 Central America 399 3 Correspondence with Foreign Countries re: National Holidays 399 4 El Arbol de la Amistad InterAmericana 399 5 Employment Applications for Translator Positions 399 6 Entertainment 399 7 Estados Unidos 399 8 Exhibitors and Concessionaries 399 9 Bessie Galbraith, Mexican Public Relations 399 10 General Correspondence, 1967-1968 399 11 Alexander Girard, Inc., 1967 399 12 HemisFair Medallion 399 13 InfoPlan Progress Reports 399 14 Interama, 1967 399 15 La Confluencia de Civilizaciones en Las Americas 399 16 La Isla de la Fiesta 399 17 Memos 399 18 Mexican Articles 399 19 Mexico Special Events 399 20 Notas Breves 399 21 Nuevo Laredo Press 399 22 Panama; Portugal 399 23 Press and Media Contacts 399 24 Public Relations Department Directory 399 Resumen en Espanol 399 25 April-August 1967 400 1 September-December 1967 400 2 January-August 1968 400 3 Spain 400 Spanish Public Relations, general, 1967-1968 400 4 In English 400 5 In Spanish 400 Press Releases (in Spanish) 400 6 1967-May 1968 400 7 June-August 1968, undated 400 8 Tower of the Americas 400 9 Trip to Miami, October 1967 400 10 Woman's Pavilion, 1967-1968 400 Translations 401 1-4 1967 401 5 1968 402 1-2 News Releases, 1964-1965 402 3-6 Statewide Releases, 1965-1966 403 1-5 Statewide Releases, 1967-1968 404 1-6 Statewide Releases, 1968 405 1-4 Statewide Releases, 1968 406 1-5 Statewide Releases, 1968 407 1-6 Entertainment Department Press Releases, 1968 408 Press Accreditation Branch 408 1 Les Brecht, Chief, General Correspondence 408 2 Rome Terwelp, Assistant Chief 408 3 Daily Reports 408 4 Entertainmnent Schedules 408 5 Handy Facts 408 6 HemisFair Pass System 408 7 Memos 408 8 Military Press Accreditation 408 9 News Media Listings 408 10 Organization Charts 408 11 Press Accreditation Branch Open House, March 6 408 12 Personnel Applications 408 13 Personnel Directories 408 14 Polaroid ID Camera 408 15 Press Guide Asssignments 408 16 Press Visit Information Forms 408 17 Site Maps 408 18 Speaking Engagements 408 19 Staff General Correspondence 408 20 Staff Meeting Notes 408 21 Standard Operating Procedures 408 22 Visitor Services, Inc. 408 23 Leo Yetman 409 Press Credential Requests 409 1 1967 409 2-5 1968 January-March 410 1-4 1968 April-May 411 1-4 1968 June-July 412 1-4 1968 August-October and undated 412 5 Rejected Applications 412 6 Famous Applicants 413 Magazine Branch, Hub Mason, Chief 413 General Correspondence 413 1 1967 413 2 1968 413 3 Terry McDonald, Deputy Chief 413 4 Deborah Weser, Guidebook Editor 413 5 Arts and Crafts, general 413 6 Alexander Girard, Magic of a People Exhibit 413 7 Magazine Lists 413 8 Magazine Tear Sheets and Clips 413 9 Memos 413 10 Publications (arranged alphabetically by magazine title) 413 11 River Diversion Project, 1967 413 12 Swiss Atomic Clock 413 13 Tower of the Americas 413 14 Woman's Pavilion 414 Radio and Television Branch, Carey Deckard, Chief 414 Deckard, General Correspondence 414 1 1967 414 1968 414 2 January-March 414 3 April-June 414 4 July-September 414 5 Coit Bulter, Staff 414 6 Judith Ann Asel, Radio & TV Writer 415 1 Disc. Jockeys 415 Entertainment, 1968 415 2 Articles 415 Releases 415 3 May 415 4 June 415 5 July 415 6 File Index 415 7 Form Letters 415 8 Forms 415 9 Henry B. Gonzalez Press Tour 415 10 Goodyear Blimp 415 11 Governmental Contracts 415 12 Handy Facts 415 13 Ideas, miscellaneous 415 14 "Ideas in Focus," Program KONO-TV 415 15 Inauguration Day Ceremonies 415 16 Industrial Exhibitors Promotional Plans 415 17 InfoPlan Mailing Lists 415 18 Institute of Texas Cultures (Texas Pavilion) 416 1 International Exhibitor (Freymann) 416 2 Itineraries 416 3 Joanne King Show 416 4 KLRN TV (PBS) Daily News Reports 416 5 Local and State Spot Scripts 30 and 60 second ads 416 Local Radio Show Scripts October 22, 1967-July 22, 1968 (numbered) 416 6 1-40 416 7 41-69 416 8 70-102 416 9 Red McCombs and Promotion Committee 416 10 Media Lists (Texas and Neighboring States) 416 11 Memos 417 1 National Spots 417 2 On the Spot Actualities 60 second Reports, June 14 417 3 Press Previews 417 4 Press Releases, 1967 417 5 Press Visits 417 6 Project Y 417 7 Promotional Video Script 417 8 Public Relations Budget 417 9 Public Service Announcements (PSA) Radio Spots 417 10 Radio & TV Activity Reports 417 Radio & TV "Beepers" Spot Reports 417 11 1967 318 1968 318 1 January-March 318 2 April 318 3 May 318 4 June July 419 1 August 419 2 September-October 419 3 Executive Committee Beepers 419 4 Spanish Beepers 419 5 Radio & TV On-Grounds Assistance 419 6 Radio & TV Promotional Materials and Correspondence with Stations 419 7 Radio & TV Spots, Miscellaneous 419 8 Radio & TV Stations Contact Lists 420 1 Radio Mailing Lists 420 2 Radio Press Kits 420 3 Radio Reports 420 4 Radio Stations (lists) 420 5 Read-Poland Radio, TV Advertising 420 6 Replies to Questionnaire 420 7 Requests for Press Conferences 420 8 Restored Buildings 420 9 Schedules of Events, April-May 420 10 Spanish Radio Program (5 minutes), 1967 420 11 Spanish Radio Spots 420 12 Special Events 420 13 Special Foreign and National Scripts Voice of America and USIA 420 14 Special Interviews and Visits by Film Crews 420 15 Special Shows 421 1 Spots for Paramount Stars 421 2 Staff Meetings 421 3 Staff News Bulletins 421 4 State Radio Programs Weekly Reports, 1967 421 4 State Radio Shows Scripts (numbered) 421 5 1-52 421 6 53-78 421 7 State Radio Spots 421 8 Marshall Steves Interview Schedule 421 9 Television Outlines 421 10 TV Spot Scripts 421 11 Texas Fashion Creators Association (TFCA) Press Week 421 12 Texas Television and Radio Stations 421 13 Thank You Letters 421 14 Tower of the Americas 421 15 Trip Reports 421 16 U.S. Pavilion 421 17 Water Show TV News Film 421 18 Waterways 421 19 Woman's Pavilion 421 20 The World in Texas, Film Script OM21-OM28, OM36 [Audiovisual Materials, chiefly HemisFair radio reports and other audio tapes, removed to Series 12: Audiovisual Materials] (9 boxes) 422 Pictorial Services Branch, Bob Collins, Manager 422 2 General Correspondence 422 1 1966-1967 422 2 1968 422 3 Agra Aides, Inc. 422 4 AIE Studios, Inc. 422 5 Associated Film consultants, Inc. 422 6 CBS Film Directive 422 7 Memos, 1967-1968 422 8 Modern talking Picture Service, Inc. 422 9 Organization of Pictorial Services 422 10 Personnel, 1966-1968 422 11 Photo Lab and Equipment 422 12 Producer Services, Inc. 422 13 Requests for Photographs 422 14 San Antonio Motion Picture Productions 422 15 Southwest Film Laboratory, Inc. 422 16 Television Scripts 422 17 Weekly Reports of Photographs Taken by Staff Photographers 423 Contact Sheets 423 466-799 miscellaneous 423 800-825 423 826-850 423 851-875 423 876-900 423 901-925 423 926-950 423 951-975 424 976-1000 424 1001-1025 424 1026-1050 424 1051-1075 424 1076-1100 424 1101-1125 425 1126-1150 425 1151-1175 425 1176-1200 425 1210-1225 425 1226-1250 426 1251-1275 426 1276-1300 426 1301-1325 426 1326-1350 426 1351-1375 426 1376-1400 426 1401-1425 426 1426-1450 427 1451-1475 427 1476-1500 427 Unnumbered, dated September 15-October 6 427 Miscellaneous Unnumbered by Subject Matter 427 Art 427 Buildings and Structures 427 Construction 427 Models, general 427 International Section Models (color contact sheets and Negatives) 428 People General 428 Presentations 428 Press Conferences 428 Receptions 428 Enlarged Contact Sheets 428 Fair Management and VIPs 428 O'Neil Ford, Architect 428 Miscellaneous People 428 Sites Scenes 429 Photographs (most 8×10)

Note: The Trinity University Library compiled a card file index of these photographs, listing the subjects of the following numbered photographs and slides. The index is located in Box OM46, part of Series 9: Trinity University Library Administrative Files.

Photographs are indexed by the following classifications: personal names (personalities), events, structures and construction, scenes and subjects, and models.

Photographs are numbered, with many numbers missing. Due to extensive mold damage, many photographs had to be discarded.

Slides are stored in a separate slide cabinet.

 429 Personalities 429 1 1-25 429 2 26-50 429 3 51-75 429 4 76-100 429 5 101-125 429 6 126-150 429 7 151-175 429 8 176-200 429 9 201-225 429 10 226-250 429 11 251-275 429 12 311-325 429 13 326-350 429 14 352-369 429 15 365: President and Mrs. Johnson 429 16 370: Governor John Connally 430 1 371-399 430 2 372: Staff Group Photos, miscellaneous 430 3 400-425 430 4 406: Bayanihan Philippine Dancers 430 5 426: Los Voladores Flying Indians 430 6 427-442 430 7 443: Mormon Tabernacle Choir 430 8 444-462 430 Special Events 430 9 1-15 430 10 16: BIE Delegation Visit, September 15-18, 1966 430 11 17: Governor Connally's Reception Prior to Departure for Latin America, 1966 430 12 19: Mrs. Johnson's Visit 430 13 20: Marshall Steves' Election Press Conference, December 1964 430 14 23: Tamalada, Austin 1965 430 15 24: Coca Cola Officials Visit, 1965 430 16 28: Scroll Presentations 431 1 29: Governor Connally's Washingto Reception, July 13, 1966 431 2 30-38 431 3 39: BIE Luncheon Witte Museum 431 4 40-42 431 5 43: Latin American Ambassador's Visit, 1967 431 6 44: Open House, October 9, 1966 431 7 45: Diez y Seis Coctail Party 431 8 46-48 431 9 49: Lone Star Pavilion Groundbreaking, March 30, 1967 431 10 50-51 431 11 52-53: Mexico City Trip, November 1964 431 12 54-59 431 13 60: Opening Ceremonies, April 6 431 14 61: German English School Cornerstone 431 15 62: Somosa Visit 431 16 63: G. E. Theaterama Opening 431 17 64: Putnam, Guerra Tour 431 18 65: Lone Star Pavilion Dedication 431 19 66-69 432 Buildings and Structures 432 1 1-3 432 2 4: HemisFair Headquarters 432 3 5-7 432 4 8: U.S. Federal Pavilion 432 5 10: Construction, general 432 6 12: Tower Construction 432 7 13: Executive Office Interiors 432 8 14-28 432 9 29: Texas Pavilion (Institute of Texas Cultures) 432 10 30-34 432 11 35: Construction of First Module 432 12 40: Tower Sketches and Drawings 432 13 41-45 432 14 47: construction Center Complex 432 15 48-49: Pavilions 433 Fair Scenes 433 1 1: Crowd scenes 433 2 2: Atomic Clock 433 3 3: Artists O'Gorman, Merida 433 4 4-8 433 5 9: Aerial Photos 433 6 10: Samuelson Flag Mural 433 7 11: Olympic files 433 8 12: Gondola Cruise Boat 433 Unnumbered Photos (arranged by subject) 433 9 Aerial Views 433 10 Ambassador's Dance at U.S. Pavilion 433 11 Art 433 Buildings and Structures 433 12 Houses, old 433 13 IBM Exhibit 433 14 Pavilions: Assorted 433 15 Pavilions: Institute of Texan Cultures (Texas Pavilion) 433 16 Pavilions: U.S. Pavilion 433 17 Tower of the Americas 433 18 Tower Concept Drawings 433 19 Miscellaneous buildings and structures 433 20 Drawings of Fair Scenes 433 21 Drawings and Sketches of Pavilions 433 22 El Abrazo (Photos used in May 1967 Issue) 434 Entertainment 434 1 Miscellaneous 434 2-3 Krofft Puppets (positives and negatives) 434 4 Expo '67 434 5 Fair Character Sketches 434 6 Fair Executives 434 7 Flying Omdoams (Los voladores) 434 8 Graphics 434 9 HemisFair Advertising and Posters 434 10 Medallion 434 Models 434 11 Exhibitor Pavilions 434 12 Fairgrounds 434 13 International Section (color prints) 434 People Celebrities 434 14 Contest Winners 434 15 Dignitaries 434 16-17 Miscellaneous 434 18 Airport Receptions 434 19 Military 434 20 Site Tours 434 21 Fair Scenes, miscellaneous 435 1 HemisFair Staff Members 435 2 HemisFair Hosts and Hostesses 435 3 HemisFair Medical Staff 435 4 Inter-American Development Bank Board of Directors 435 5 Meetings, miscellaneous 435 6 Parties and Receptions, miscellaneous 435 Politicians 435 7 Governor Connally 435 8 Congressman Henry B. Gonzalez 435 9 Mayor Walter W. McAllister 435 10 Scouts 435 11 Scroll Presentations to HemisFair Ambassadors 435 12 Miscellaneous People, unidentified 435 13 Site Construction 435 14 Site Plans 435 15 Spanish Cutlines 435 Non-HemisFair Photos 435 16 Downtown San Antonio Panoramas 435 17 Gil Berrera Prints 435 18 People (Robertson) 435 19 San Antonio Riverwalk 435 20 Texas State Legislature OM41 Oversize negative of HemisFair logo OM42 Oversize Photographs, miscellaneous

Contains 10 oversize prints. Includes an autographed, framed photograph of Lady Bird Johnson's dedication of the Woman's Pavilion on Opening Day (April 6, 1968), which is inscribed to Mrs. Winfield Hamlin.

 Additional 3×5 photographs, slides, transparencies, negatives, and contact sheets

An inventory of these materials, which includes descriptions of individual images, is available at the UTSA Archives.

Materials are arranged numerically into 60 lots, with multiple items per lot.

 OM43 Lots 1-18: Black-and-white photographs

Lots 1-16 comprise photographs of homes and businesses that were demolished or moved to make way for HemisFair 1968.

 OM43 Lot 1: Location: Matagorda Street OM43 Lot 2: Location: Wyoming Street OM43 Lot 3: Location: Water Street OM43 Lot 4: Location: Nard Street OM43 Lot 5: Location: Santa Clara OM43 Lot 6: Location: South Street OM43 Lot 7: Location: South Alamo OM43 Lot 8: Location: Goliad OM43 Lot 9: Location: East Commerce OM43 Lot 10: Location: Lafitte OM43 Lot 11: Location: North Street OM43 Lot 12: Location: Victoria OM43 Lot 13: Location: Rusk OM43 Lot 14: Location: La Villita OM43 Lot 15: Location: Market OM43 Lot 16: Location: Unknown OM43 Lot 17: Downtown buildings and San Antonio River Walk Lots 18-56: Slides

Over 1400 slides of site planning and development, models, construction, exhibits, events, people, and miscellaneous HemisFair-related subjects.

Slides are stored in three drawers of a slide cabinet.

 Lot 18: San Antonio River Extension models and artwork Lot 19: HemisFair site maps, aerials, architectural drawings, plans, and renderings Lot 20: Tower of the Americas sketches, models, and artwork Lot 21: HemisFair grounds - outdoor area models Lot 22: Architectural drawings, sketches, plans, artwork of HemisFair buildings Lot 23: Texas Pavilion - models and drawings Lot 24: Overall site models of HemisFair Lot 25: HemisFair headquarters - models Lot 26: HemisFair building models Lot 27: HemisFair headquarters - executive offices Lot 28: Locations around San Antonio Lot 29: Missions and churches of San Antonio Lot 30: San Antonio River Walk Lot 31: Publicity shots of HemisFair logo Lot 32: People at various locations Lot 33: HemisFair symbols, corporation signs, charts, and other symbols Lot 34: Mexican exhibits Lot 35: Sites around the United States Lot 36: Texas Pavilion - exhibits Lot 37: Confluence arrows Lot 38: Works of art - various media Lot 39: Science and Technology exhibits Lot 40: HemisFair activities and events Lot 41: Aerial construction sites Lot 42: HemisFair site construction Lot 43: Arena construction at various stages Lot 44: Buildings renovated for HemisFair Lot 45: Tower of the Americas construction Lot 46: Broadway Project - street improvement for downtown HemisFair Lot 47: HemisFair TV slides Lot 48: Mini-Monorail fire - March 1968 at HemisFair Lot 49: Lido theater model Lot 50: Los Valadores de Papantla - flying Indians from Mexico Lot 51: Fiesta, NIOSA, River Parade and Arneson River theater Lot 52: Dinner Party at HemisFair Headquarters Lot 53: Museum of Contemporary Crafts Made with Paper Lot 54: Artifacts Lot 55: Close-ups of wall, stairways, and sidewalks of River Walk Lot 56: Dallas State Fair, Zoo and Park OM44 Lots 57-58: Transparencies OM44 Lot 57: Confluence Arkansas - model; Drawing of Mini-Monorail; Portrait of woman (size 2x2) OM44 Lot 58: Color sketches and models of buildings, exhibits, and overview of HemisFair (size 4x5) OM45 Lots 59-60: Negatives OM45 Lot 59: Negatives, identified OM45 Lot 60: Negatives, unidentified OM43 Lots 59-60: Contact Sheets OM43 Lot 59: Contact Sheets, identified OM43 Lot 60: Contact Sheets, unidentified 436-445 InfoPlan International Public Relations 436 1 Accommodations 436 2 Advance Ticket Sales, 1964-1967 436 3 Advertising, 1966-1968 436 4 Advertising Women of New York (AWNY), Inc. Foundation, 1967 436 5 Attendance Projections 436 6 Carol Burnett Show, 1968 436 7 Calendar of Events 436 8 Chamber of Commerce, 1966-1967 436 9 Concessions, 1966-1968 436 10 Convention Center, 1964-1967 436 11 Countdown Machine, 1966-1968 436 12 Cultural Programs, 1966-1967 437 1 Employment, 1966-1967 437 2 Entertainment, 1967-1968 437 3 Executive committee, 1967-1968 437 4 Exhibitors Council, 1967-1968 437 Exhibitors, 1966-1968 437 5 General 437 Industrial 437 6 Eastern Airlines 437 7 Eastman Kodak 437 8 Faltaff 437 9 Ford 437 10 Frito-Lay/Pepsico 437 11 General Electric 437 12 General Motors 437 13 Gulf Insurance Group 437 14 Gulf Oil Corporation 437 15 Humble Oil and Refining Co. 437 16 IBM Corporation 437 17 Lone Star Brewing 437 18 Pearl Brewing 437 19 RCA, Inc. 437 20 Southwestern Bell Telephone 437 Institutional 437 21 Alive, Inc. 437 22 Mormon Church 437 23 Southern Baptist Exhibit 438 International Participation 438 1 Arkansas 438 2 Bolivia 438 3 Belgium 438 4 Canada 438 5 Central America 438 6 China 438 7 Colombia 438 8 France 438 9 Germany 438 10 Italy 438 11 Japan 438 12 Korea 438 13 Mexico 438 14 Spain 438 15 Thailand 438 16 Venezuela 438 17 Miscellaneous 438 18 Exps '67 438 19 Expoguide, 1967 438 20 Fact File (miscellaneous background information) 438 21 Folk Festival, 1967 439 Foreign Publicity 439 1 Argentina 439 2 Bolivia 439 3 Brazil 439 4 Colombia 439 5 Costa Rica 439 6 El Salvador 439 7 France 439 8 Germany 439 9 Guatemala 439 10 Honduras 439 11 Japan 439 12 Mexico 439 13 Mexican Press Services 439 14 Nicaragua 439 15 Peru 439 16 The Phillippines 439 17 Portugal 439 18 Spain 439 19 Uruguay 440 1 Giraud Collection, The Magic of a People 440 2 Glass Digest, 1967 440 3 Hearst Corporation Board of Directors, 1968 440 4 HemisFair Articles, 1967 440 5 HemisFair Stories, 1967 440 6 Housing 440 7 Inauguaration Day, April 6 440 8 Income Status Reports, 1966 440 InFoPlan 440 General Correspondence 440 9 1966 440 10 1967 440 Press Releases 440 11 1966-1967 440 12 1968 441 1 Public Relations Progress Reports, 1966-1968 441 InFoPlan de Mexico 441 General Correspondence 441 2 1964-1965 441 3 1966-1967 441 4 Presentation to HemisFair Board 441 5 Lists of Articles Published in Mexican Newspapers, 1966-1968 441-442 Mexican Newsclippings 441 6 January 1968 442 1 February-March 1968 442 2 Iterama, 1966-1967 442 3 Inter-American Educational Center 442 4 Laterna Magika and Kino Automat, 1967 442 5 Latin American Ambassadors Visit, March-April 1967 442 6 Les Poupees de Paris, Krofft Puppets, 1967-1968 442 7 Macy's Thanksgiving Day Parade, 1967 442 8 Mademoiselle Magazine, 1967 442 9 Media Letters, 1968 442 10 Carlos Merida 442 11 National Legislative Conference, 1967 442 12 New York Press Conference, March 2, 1967 442 13 New York Times, 1966-1967 442 14 Newspaper Editors, 1968 442 15 Juan O'Gorman Mural 443 1 Picture Requests 443 2 Posters 443 Press Accreditation, 1967-1968 443 3 General Correspondence 443 4 Applications 443 5 Accreditations Issued 443 6 Progress Status Reports, 1966-1967 443 7 Project Y, 1967-1968 443 Promotion, General Correspondence 443 8 1967 443 9 1968 444 1 Public Relations Committee, 1966-1967 444 Read-Poland, Inc., Public Relations 444 2 General Correspondence 444 News and Features Releases 444 3 December 1967 - March 1968 444 4 April - August 1968 444 5 Restoration, 1966-1967 444 6 San Antonio, miscellaneous 444 7 San Antonio Rose, 1966-1967 444 8 Sculpture, 1968 444 9 Spanish HemisFair Newsletters, 1964-1966 445 1 Talk Texts (Speeches and Presentations), 1966-1968 445 2 Texas Fashion Creators Association National Press Week, 1968 445 3 Texas Pavilion (Institute of Texan Cultures), 1966-1967 445 4 Texas Press Association, 1966-1967 445 5 Texas State House Appropriations, 1967 445 6 Tower of the Americas, 1966-1967 445 7 TWA Foreign Press Visit, 1966 445 8 U.S. Federal Pavilion, 1967-1968 445 9 Venture Magazine 445 10 Vogue Magazine 445 11 Woman's Pavilion, 1966-1968 446 Advance Ticket Sales and Promotion, Linda Bailey, Manager 446 446 1 A.A.A., 1967 446 2 Accommodations-Hotels and Motels 446 3 Addressograph Multigraph 446 Advance Ticket Sales 446 4 General Correspondence, 1967-1968 446 5 Sales and Commitment Reports, 1967 446 6 B.I.E. Promotion, 1967 446 7 Brochure, 1968 446 8 Calendar and Objectives, May 1967 - March 1968 446 9 Direct Mail on 20 Admission Book, March 1968 446 10 Distribution of Advance Tickets, September 1967 446 11 Exhibit Showroom, 1967 446 12 Final Report 446 13 Memos, 1967-1968 446 14 Promotional Timetable, 1967 446 15 Promotional Tours, 1967 446 16 Retail and Discount Price Schedules, 1967 446 17 Proposals, 1965-1967 446 18 Timetable/Work Schedules, March 6, 1967 446 19 Travel Schedule, August-September, 1967 446 20 Underwriter's Party, July 1967 446 Other Fairs 446 21 New York, 1964 446 22 Expo'67 447 Advertising 447 1 General Correspondence, 1967-1968 447 2 Advertising and Promotion Calendar, November 1967-June 1968 447 3 National Advertising, 1967-1968 447 Airlines 447 4 General 447 Eastern 447 5 General Correspondence, 1967-1968 447 6 Promotional Materials 447 7 Travel Writer's Tour 447 8 American Express Proposal, 1967 447 9 Armored Motor Service, Inc., 1967 448 Linda Bailey 448 1 General Correspondence, 1966-1968 448 2 Daily Engagement Sheets 448 3 Memos, 1967-1968 448 4 Bank Americard, 1968 448 5 Banks, general, 1967-1968 448 6 Billboard Advertising, 1967-1968 448 7 Bluebonnet Bowl, 1967 448 Bonus Books 448 8 General Correspondence, 1966-1967 448 9 Advertising and Publicity, 1967-1968 448 10 Advertising Schedules, November-December 1967 449 1 Campaign Kick-Off, July 1967 449 2 Distribution, 1967 449 3 Employee Distribution Orders, 1967 449 4 Other Fairs 449 5 Printed Materials mailed out October 17, 1967 449 6 Printing, 1967 449 7 Promotion with Governor Connally, February 1968 449 8 Texas Advertising Campaign, December 1967 449 9 Brooks Advertising, 1967-1968 449 10 Budget, 1967 449 11 R. Jay Casell HemisFair Employees Pary, June 18, 1968 449 12 Century Souvennirs Concession Items, 1968 449 13 City Public Service Board, 1967 449 14 Confidential Status Report Governor John Connally, HemisFair Status as of September 30, 1967 449 15 Continental Trailways, 1967-1968 449 Conventions 449 16 Letters 449 17 Lists, 1966-1967 450 1 Dawson & Royal, Inc., 1967-1968 450 2 Diner's Club, 1967 450 3 Disneyland, 1966-1967 450 4 Earliest Ticket Requests, 1964-1966 450 5 Educational Program 450 6 E.R.A. Economic Feasibility Study, 1963 450 7 Executive committee, 1967 450 8 Exhibit Showroom Schedules, 1967 450 9 Exhibitors, general, 1965-1968 450 10 Exhibitors Council, 1967-1968 450 11 Fair Lady 450 12 Federal Pavilion, 1867 450 13 Five State Southwestern Advertising Plan, 1967 450 14 Form Letters 450 15 Freeman Display Exhibits 450 16 Frost Brothers Fashion Show, 1967 450 17 Fund Raising Opportunities for Organizations 451 1 James M. Gaines, CEO, 1967-1968 451 2 Bessie Galbraith, Mexican Promotion, 1967-1968 451 3 General Electric, 1967-1968 451 4 Gilman Report on the Tower of the Americas, 1965 451 5 Godfree Chevrolet Promotion, 1967 451 6 Government Participants 451 7 Graphics, 1967 451 8 Handy Andy Grocery Stores, 1967 451 9 Handy Facts 451 10 H.E.B. Grocery Stores 451 11 HemisFair Participants 451 12 HemisFair Preview TV Show 451 13 HemisFair Promotional Literature 451 14 Housing Needs Projections, 1966 451 15 Humble Oil Co. 451 16 InfoPlan, Public Relations, 1966-1967 451 17 International Exhibitors 451 18 Legal, 1967 451 19 Magazine and Newspaper Rates, 1967-1968 451 20 Mailing to Consignees 451 21 Materials sent to Underwriters, 1967-1968 451 22 Media Ticket Tradeouts 451 23 Mexican Promotional Advertising, 1967-1968 451 24 Mexican Promotional Trips, 1968 451 25 Military Ticket Policy, 1967-1968 451 26 Miss Teen America, 1967 451 27 National Food Press Visit, Pillsbury Bakeoff, February 18, 1968 452 1 Official Ticket Sales Headquarters Lists 452 2 Organization Charts 452 3-4 Organizations Selling Advance Tickets 452 5 Personnel, 1967-1968 452 6 Post Cards, 1967 452 7 Price Sheets for Tickets and On-Grounds Entertainment 452 8 Promotional Ideas 452 9 Promotional Materials 452 10 Promotional Tickets 452 11 Promotional Tours 452 12 Public Relations Program Outline, 1967 453 1 Radio 453 2 Read-Poland, Public Relations 453 3 Reader's Digest 453 4 Retail Promotions 453 5 Sales Representatives Reports 453 6 San Antonio Light Advertising 453 7 San Antonio Organizations (lists) 453 8 Sears Roebuck 453 9 Seattle Wrold's Fair Program 453 10 Six Flags Over Texas 453 11 Spanish Promotional Materials 453 12 Speakers Bureau 453 13 Special During-Fair Ticket and Bonus Book Arrangements 453 Special Events 453 14 General 453 15 Mother's Day Promotion 453 16 Texas Press Radio and TV Day June 22 453 17 4th of July 453 18 Kelly AFB Days, July 9-15 453 19 4 State Press Days, July 13-14 453 20 One Will Get You Two, Promotion, September 15 453 21 Mayor McAllister Day, September 21 453 22 Special Student Tickets May 1968 453 23 Summary Hourly Turnstile Reports, May-June 454 1 Texas Fashion Creators Association 454 2 Texas Gold Stamp Co. 454 3 Texas International Trade Association 454 4 Texas Newspapers (lists) 454 5 Texas Open Golf Tournament, 1967 454 6 Texas Press Association 454 7 Texas Radio and Television Stations (lists) 454 Tickets 454 8 Contracts 454 9 Outlets Texas and Surrounding States (lists) 454 10 Printing 454 11 Specifications 454 12 Texas Market Promotions 454 13 Types 454 14 Visa-Veinte 20 Books 455 1 Tie-in Advertising 455 2 Travel Industry Contacts (lists) 455 3 U.S. Information Agency 455 4 Visitor Services, Inc. 455 5 Visual Arts Program 455 6 Weekly Activity Reports 455 7 Wichita Falls Contacts 455 8 Woman's Pavilion 455 9 The World in Texas: HemisFair '68 Film Narrative 456 Press Kits 456-457 HemisFair General Information Packets 458-460 Industrial and Institutional Exhibitor Releases 461 Information on Other Fairs 461 Chicago 1933: A Century of Progress Exposition

Includes brochures, guides, programs and published books.

 462 Seattle Century 21 Exposition, 1962 462 1 Administrative Correspondence, 1957-59 462 2 Articles, 1961-62 462 3 Brochures and Programs 462 4 Characteristics and Attitudes of Visitors 462 5 Comparisons with HemisFair 462 6 Financial Statements; Economic Impact Report, 1957-1964 462 7 History 462 8 Informational Prospectus; General Rules and Regulations 462 9 Site Plans 462 10 Official Souvenir Program; Picture books 462 11 Seattle Police Reports 463 New York World's Fair, 1964-1965 463 1 Articles and Clippings 463 2-3 Brochures and Printed Materials 463 4 Maps 463 4 Press Kits (in own folders) 464 Miscellaneous Manuals and Reports 464 1 Building Code; Builder's Progress Report 464 2 Bulletin Comprehensive Look at the Fair 464 3 Confidential Space Allocation Plan 464 4 Exhibitors Ford at the Fair 464 5 Guidebooks 464 6 Leases 464 7 Operations Manual 464 8 Permits 465 1 Progress Reports, 1961-1963 465 2 Slide Show Tour 465 Magazine Report 465 Post Fair Plan Report 465 Rules and Regulations 465 Spanish Pavilion Guide 466 Expo '67 Montreal, Quebec 466 1 Advertising 466 2-3 Articles and Clippings 466 4 Construction Guide 466 5 Construction Proposals 466 6 Construction Site Plans 467 Collective Labor Agreement 467 1 English 467 2 French 467 Economic Impact Report 467 Expo Digest 467 Film at Expo '67 467 Guidebooks 467 Information Newsletters 467 Insurance Regulations 467 Expo Journal 467 Expo '67 News 468 1-2 Montreal Magazine, 1964-1968 468 3 Participants 468 4 Pictures 468 5 Planning Data 468 6 Polaroid Pavilion Press Kit 468 7 Press Releases 468 8 Progress Bulletin, April 1964 468 9 Telegram from HemisFair Officials on Opening, April 27, 1967 469 Miscellaneous Brochures 470 Manuals not in folders 470 Building Code (Preliminary Draft) 470 Exhibitors' Portfolio 470 General Info Rules and Regulations 471 Graphics Manuals 472 Information Manuals (in English and French) 473 News Bureau Press Kits 473 Special Regulations Relating to Commercial 473 Concessions 474 Miscellaneous Fairs, Pre-1968 474 1 General 474 2 New York World's Fair 1939 474 3 Swiss National Exposition Lausanne, 1964 474 4 Houston International Trade and Travel Fair, 1965 474 5 Alaska '67 Centennial 474 6 Miscellaneous European International Firs, 1960-1967 474 6 Catologo di Anticipo Fiera Internazionale di Milano, 1967 475 Miscellaneous Proposed Fairs Scheduled After 1968 475 1 California Exposition, Long Beach 475 2 Expo '70 Osaka, Japan 475 3 Australian World's Fair Melbourne, 1970-1971 474 3 Report 474 4 Freedom '75, Boston 474 5 1976 Philadelphia, United States Bicentennial Exposition OM29-OM35, OM39-OM40 [Films removed to Series 12: Audiovisual Materials] (9 boxes)