The San Antonio Livestock Exposition, Inc. (SALE), a volunteer organization that supports youth agriculture and education, was founded in 1950 with the inception of the first annual San Antonio Stock Show & Rodeo. This event fulfilled the goal of the Joe and Harry Freeman Coliseum, opened in San Antonio two years earlier in order to serve as a venue for a livestock exposition for the youth of Texas, as well as other events. The San Antonio Stock Show & Rodeo provides educational agricultural awareness tours and honors exemplary students in 4-H and FFA. In 1984, SALE also began funding scholarships for college students in agriculture-related fields.
Sources:
San Antonio Stock Show & Rodeo. “
The San Antonio Livestock Exposition, Inc., Records, 1968-1981, document the organization’s business operations and auctions. The collection includes auctioneers’ sales sheets and audio recordings from annual auctions of prize winning market livestock as well as administrative correspondence.
This collection is open for research use.
Use of audio material by appointment only; please contact sound archivist for more information.
San Antonio Livestock Exposition Inc., Records, 1968-1981, Dolph Briscoe Center for American History, The University of Texas at Austin.
Basic processing and cataloging of this collection was supported with funds from the National Historical Publications and Records Commission (NHPRC) for the Briscoe Center’s