Southwest Collection/Special Collections Library, Texas Tech University

Joe H. Bryant:

An Inventory of His Papers, 1949-1967, at the Southwest Collection/Special Collections Library

Descriptive Summary

Creator Bryant, Joe H.
Title: Joe H. Bryant Papers,
Dates: 1949-1967
Abstract: The collection contains business and personal papers from 1949-1967, during the most influential years of Joe Bryant's life. There is correspondence to and from various politicians, particulary a signed note from then Vice President Lyndon B. Johnson on LBJ's stationery.
Collection # AV 0038
Quantity: 1 box (1.0 linear feet)
Language English.
Repository: Southwest Collection/Special Collections Library, Texas Tech University

Biographical Sketch

The son of Reverend George H. Bryant and Sarah Belle Mercer Bryant of Amarillo, Joe H. Bryant appears in the Handbook of Texas website as one of three owners, and the managing operator, of the Cactus Theater in Lubbock, Texas, in 1938. The theater was financed and built by A. M. Leftwich for $30,000 and leased to Bryant, M. A. Sanders, and Glenn Woody. Architect Robert Maxey designed it in the Art-Deco style. The neighborhood theater was the seventh in Lubbock when it opened, and ran until May 1958 when television and drive-in theaters put the older theaters out of business.

Bryant must have seen that coming, because in 1953 he headed a group that opened Lubbock's second television station, KCBD-TV, using the call letters of the radio station Bryant owned. In 1968, Bryant and his company Caprock Broadcasting bought KSWS-TV in Roswell, New Mexico, as a satellite station for $490,000. Combined, the two stations served one of the geographically largest coverage areas in the nation at that time. KCBD became the sole NBC affiliate the next year in 1969, and was the first Lubbock station to broadcast in color. Bryant died in 1970, and State Telecasting Company of Columbia, South Carolina, purchased both KSWS and KCBD in 1971.

Among his many charities, Bryant chaired the Texas Tech Foundation. Before his death, he established the Joe H. and Mary Lee Bryant Foundation in 1967, providing funds for school and church activities. In 1973 he was posthumously named to the TTU School of Mass Communications Hall of Fame, and the next year Bryant's estate created the Joe H. Bryant Foundation to support scholarships in higher education.

Scope and Content

The collection contains materials relating to Joe H. Bryant's family and various business ventures, as well as Congressional testimony regarding the impact of broadcast media on juvenile delinquency. It contains correspondence with prominent political and business figures. The collection is in good condition and is part of the Crossroads of Music archive.


Access Restrictions

The collection is open for research. Copyright is retained by the authors of items in this collection, or their descendants, as stipulated by U.S. copyright law. Audio and visual recordings may need to be reformatted prior to use and require advance notice to the Reference Librarian.

Index Terms

The subject headings used by the Southwest Collection/Special Collections Library are derived from the Library of Congress and/or locally developed.
Subjects (Persons)
Bryant, Joe H.
Subjects (Organizations)
KCBD-TV (Television station : Lubbock, Tex.)
Subjects (Places)
Lubbock (Tex.)
Television stations.

Related Material

For related materials located in the Southwest Collection/Special Collections Library, see the following collections:

Administrative Information

Preferred Citation

Joe H. Bryant Papers, 1949-1967, Southwest Collection/Special Collections Library, Texas Tech University, Lubbock, Texas


Gift, 2017

Processed by

Cynthia Curry and Jon Holmes

Collection Inventory


box folder
1 1 Charitable contributions, 1956-1959
2 Corporate, 1954-1962
3 A. B. Davis, 1956-1962
4 Family, 1949-1965
5 Cal Farley, 1958-1963
6 Edward Newton Jones (Texas Tech president), 1956
7 Marvin Jones (US Rep., Judge), 1956-1963
8 NBC / KCBD-TV, 1953-1959
9 NBC / KCBD-TV, 1960
10 NBC / KCBD-TV, 1961
11 NBC / KCBD-TV, 1962-1965
12 James H. Pipkin (Texaco), 1956-1965
13 Political, 1955-1965
14 Radio and TV (various), 1956-1965
15 Roy Riddel (First National Bank of Lubbock), 1957-1963
16 Various, 1956-1965
Financial Records
box folder
1 17 Bryant Radio and Television, Inc., 1951-1953
18 Bryant Radio and Television, Inc., 1954
19 Bryant Radio and Television, Inc., 1957
20 Check stubs, 1961-1967
21 Medical bills, 1961-1964
22 Oil and gas royalties, 1959-1965
23 Paid bills, 1962
24 Paid bills, 1963
25 Paid bills, 1964
26 Photographs (Frank Blair, Reverend George H. Bryant), undated
27 Testimony: US Senate Judiciary Committee hearings on media and juvenile delinquency, 1962