Girling Health Care Records
An Inventory of the Collection
Girling Health Care was founded in 1967 by Bettie and Bob Girling in Austin, Texas as a non-profit agency. Bob and Bettie Girling were graduates from the University of Texas Graduate School of Social Work and once working in the field recognized a need for home health care. In the beginning Bettie ran Girling from her home while Bob worked as a field instructor for the Graduate School of Social Work at UT. The Girlings, who were considered pioneers in the home health field, wanted people to have the right to heal at home whenever possible. Using a team approach, they implemented a comprehensive plan to home health and other home-based services. During the 1970s and 1980s they expanded the business across Texas and into Tennessee, Louisiana, Missouri and Oklahoma. In 2003 Girling provided homebound healthcare to more than 15,000. By 2007 Girling expanded it business to serve between 22,000 and 25,000 clients. This has expanded today to include nursing, rehabilitation, social services and living assistance services, with operations in nine states. The company was acquired by the Austin-based Harden Healthcare in 2007, which also offers a continuum of care for seniors.
Approximately half of the collection consisted of binders assembled by the donor with information about Girling Health Care arranged chronologically from 1965-2007. The scrapbook material was removed from the 3-ring binders and placed in folders by year. The Scrapbook Materials series offers insight into almost all aspects of the organization and includes brochures, newspaper clippings, photographs, certificates, marketing materials, administrative materials and correspondence. The Administrative Records series includes agency and personnel policies as well as personnel records. Also present is a limited amount of correspondence, meeting minutes, printed materials. The marketing materials include copies of advertising found in newspapers and magazines as well as fans, a telephone book cover, a rubber jar opener, a sewing kit and an embroidered hand towel that all display the Girling Health Care name.
Also documented in the collection is the intellectual property slogan challenge from Advantage Home Care, Inc in January of 2006. Advantage Home Care claimed that Girling Healthcare adopted a new slogan "It's Good to be Back Home" and was infringing on their intellectual property rights. Included in the Intellectual Property Slogan Challenge series is the correspondence between the attorneys for Advantage Home Care and Girling Health Care. Additionally there is .20 linear feet of marketing examples that show Girling Health Care's continuous use of the slogan in its promotional and advertising material since the late 1960s.
The Published Materials series includes two newsletters published by Girling Health Care. Also included are two patient handbooks.
Restrictions on Access
Open to all users.
Restrictions on Use
Donated by company founder Bettie J. Girling.
Girling Health Care Records (AR.2008.004). Austin History Center, Austin Public Library, Texas.
Donor #: DO/2008/005
Donation Date: 2008 January
Finding aid and encoding by Molly Hults and Beth Bokros/2009
Detailed Description of the Collection